Is Box Cutters 12 Pack profitable to sell on Amazon United States?

Flapen scores Box Cutters 12 Pack 66 out of 100 on Amazon United States, a Pass. Shoppers spend $86K a year across 42 tracked products. Amazon counts 1 of the 6 products launched in the last year as successful launches. Search demand grew +32.2% in the last 90 days.

How competitive is the Box Cutters 12 Pack niche on Amazon United States?

25 brands and 57 sellers compete in Box Cutters 12 Pack on Amazon United States. The top 5 Box Cutters 12 Pack products take 41% of clicks, and the top 5 brands take 68%.

What do buyers complain about in Box Cutters 12 Pack?

Box Cutters 12 Pack buyers on Amazon United States complain most about Quality-Overall, Durability, and Strength. Returns run at 0.4% of orders.

When does demand for Box Cutters 12 Pack peak?

Search demand for Box Cutters 12 Pack on Amazon United States peaks in Dec, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Box Cutters 12 Pack niche?

Box Cutters 12 Pack sells for $21.24 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.48 to $60.72. The average product has 1,251 reviews, the count a new listing must catch up to.

Box Cutters 12 Pack

Pass

Box Cutters 12 Pack scores 66 out of 100, a Pass. Shoppers spend $86K a year here, search demand grew +32.2% this quarter, and returns run at 0.4% of orders.

Flapen Score: 66
66 / 100Top 2% of 9,536 Tools & Home Improvement niches · +18 vs the category median of 48
Market size: $86K/yr35K searches / yr
90-day growth: +32.2%search demand this quarter
Competition: 41%top-5 click share · 25 brands · 57 sellers

Flapen Score

Box Cutters 12 Pack against its category

The dotted line is the Tools & Home Improvement average. Past it, Box Cutters 12 Pack is stronger. Inside it, weaker.

66Pass

This niche Category average

See the method

Market

The Box Cutters 12 Pack market on Amazon at a glance

Shoppers on Amazon United States searched for Box Cutters 12 Pack 35K times last year and spent an estimated $86K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 66 out of 100, a Pass.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved +32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months: 35K
Growth, 90 days vs prior 90: +32.2%
Conversion, latest week: 11.6%
Market size, estimated: $86Ka year
Peak month: December1.6× the quietest month
Top search term: box cutters bulk11K searches a year

02 · Price

A sale here is worth $21.24.

Listings sell for $21.24 on average, from $5.48 to $60.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.24 that is $0 to $2K a year per listing.

Average price: $21.24inside the $15 to $100 sweet spot
Price range: $5.48–$60.72
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 0–100
Revenue per listing a year: $0–$2K
Returns: 0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #277 within Knives, Parts & Accessories. It carries 1,251 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 4.8%
Average rank: #277in Knives, Parts & Accessories
Average rating: 4.40 starsAmazon United States average 4.42 stars
Average reviews: 1,251per listing
Listings tracked: 42

04 · Newcomers

Amazon counts 1 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months: 6
Successful launches: 1Amazon's first-year sales bar
Average brand age: 51 months

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