Is Bow Lamp profitable to sell on Amazon United States?

Flapen scores Bow Lamp 52 out of 100 on Amazon United States, a Maybe. Shoppers spend $91K a year across 49 tracked products. Amazon counts 5 of the 34 products launched in the last year as successful launches. Search demand grew -12.7% in the last 90 days.

How competitive is the Bow Lamp niche on Amazon United States?

34 brands and 48 sellers compete in Bow Lamp on Amazon United States. The top 5 Bow Lamp products take 32% of clicks, and the top 5 brands take 48%.

What do buyers complain about in Bow Lamp?

Bow Lamp buyers on Amazon United States complain most about Size-Overall, Value For Money, and Quality-Overall. Returns run at 4.5% of orders.

What does it cost to enter the Bow Lamp niche?

Bow Lamp sells for $34.45 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $12.90 to $100.51. The average product has 33 reviews, the count a new listing must catch up to.

Bow Lamp

Maybe

The average product has only 33 reviews. But buyers convert on only 1.0% of searches, so Bow Lamp is a Maybe.

Filters No Dominant Brand Low Review Barrier

Flapen Score: 52
52 / 100Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 48
Market size: $91K/yr268K searches / yr
90-day growth: -12.7%search demand this quarter
Competition: 32%top-5 click share · 34 brands · 48 sellers

Flapen Score

Bow Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Bow Lamp is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Bow Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Bow Lamp 268K times last year and spent an estimated $91K. The top 5 brands take 48% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months: 268K
Growth, 90 days vs prior 90: -12.7%
Conversion, latest week: 1.0%
Market size, estimated: $91Ka year
Top search term: bow lamp112K searches a year

02 · Price

A sale here is worth $34.45.

Listings sell for $34.45 on average, from $12.90 to $100.51. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $34.45 that is $0 to $3K a year per listing.

Average price: $34.45inside the $15 to $100 sweet spot
Price range: $12.90–$100.51
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #2,032 within Lamps & Shades. It carries 33 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 94%
Out of stock, average day: 8.3%
Average rank: #2,032in Lamps & Shades
Average rating: 4.40 starsAmazon United States average 4.42 stars
Average reviews: 33per listing
Listings tracked: 49

04 · Newcomers

Amazon counts 5 of last year's 34 launches as successful.

34 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 34
Successful launches: 5Amazon's first-year sales bar
Average brand age: 23 months

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