bone toilet seat round
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$37.05avg listing price — sweet spot $15–$100
Price range
Incredible$17.52–$81.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Review moat
Bad6,753.8avg incumbent reviews — the moat a new listing must climb
Market size
Bad$57K$57K/yr · 16K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bone toilet seat round is a $57K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 41/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
bone toilet seat round market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $46K–$56K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 4.7%
- Avg brand age
- 75 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
6 flat
Sellers
78
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
0%
- Kohler61%
- Bemis17%
- Mayfair11%
- Centoco8%
- IDEALHOUSE2%
- American Standard1%
Demand
Weekly Amazon search volume, last 47 weeks — -2.9% search growth over the last 90 days.Top bone toilet seat round search terms
- kohler elongated toilet seat biscuit7K/yr
- elongated toilet seat biscuit5K/yr
- biscuit toilet seat elongated3K/yr
Top bone toilet seat round products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KOHLER 20110-96 Brevia Slow Close Toilet Seat Elongated Toilet Seat Grip-Tight Bumpers Quick-Attach Hardware Biscuit
Kohler$39.014.4★10,666 rev
KOHLER 4636-RL-96 Cachet ReadyLatch Elongated Toilet Seat Slow Close Soft Close Toilet Seat Quiet Lid Contoured Grip-Tight Bumpers Installation Hardware Apartment Essentials Biscuit
Kohler$59.114.4★9,053 rev
CHURCH Toilet Seat Easy Clean Hinges Release for Deep Cleans Durable Enameled Wood Seat Elongated Biscuit
Bemis$21.264.5★6,665 rev
Bemis 1500EC Durable Wood Toilet Seat with Easy Clean Hinges Made in USA Elongated Biscuit
Bemis$17.524.4★14,355 rev
KOHLER K-4774-96 Brevia Elongated Toilet Seat with Quick-Release Hinges And Quick-Attach Hardware For Easy Clean Biscuit
Kohler$30.354.3★14,977 rev
Newest
by launch date
19 Elongated Toilet Seat Slow Close Biscuit Color Polypropylene Toilet Seat Cover with Never Loosen Durable Lid Quiet and Easy to Install & Clean
IDEALHOUSE$21.337 rev
Centoco Elongated Toilet Seat Economy USA DSAMAZ16-106 Bone
Centoco$19.6064 rev
Centoco Elongated Toilet Seat Economy USA DSAMAZ16-416 Biscuit
Centoco$24.1464 rev
Centoco Heavy-Duty Elongated Toilet Seat Wood Core/Plastic Finish Biscuit
Centoco$25.992,384 rev
KOHLER 4636-RL-96 Cachet ReadyLatch Elongated Toilet Seat Slow Close Soft Close Toilet Seat Quiet Lid Contoured Grip-Tight Bumpers Installation Hardware Apartment Essentials Biscuit
Kohler$59.119,053 rev
Trending
90-day click momentumCentoco Elongated Toilet Seat Economy USA DSAMAZ16-106 Bone
Centoco$19.604.1★
19 Elongated Toilet Seat Slow Close Biscuit Color Polypropylene Toilet Seat Cover with Never Loosen Durable Lid Quiet and Easy to Install & Clean
IDEALHOUSE$21.334.5★
CHURCH Toilet Seat Easy Clean Hinges Release for Deep Cleans Durable Enameled Wood Seat Elongated Biscuit
Bemis$21.264.5★
KOHLER 4647-96 Stonewood Toilet Seat Elongated Wood Toilet Seat Elongated Toilet Seat for Standard Toilets Toilet Lid Biscuit
Kohler$29.134.4★
KOHLER 4733-RL-96 Glenbury ReadyLatch Quiet Close Elongated Toilet Seat Soft Close Toilet Seats Biscuit
Kohler$75.114.5★
What buyers say about bone toilet seat round
What buyers praise and complain about, mined from review topics.What buyers love
“EASY TO INSTALL”
“Good quality and an easy installation”
“Neat and easy to fit”
“Material is sturdy”
“Good Price”
“Very comfortable”
“As described”
“Easy to keep clean”
“Prefect color”
“Its smooth and quiet every time”
What buyers complain about
“Broke quickly”
“Bad quality”
“Not as sturdy”
“too short”
“paint starts to chip”
“Difficult to install”
“overpriced”
“Disappointed as the material is advertised as wood”
“Squeaky Seat”
“Parts missing”
Top return reasons
Common questions
- Is bone toilet seat round profitable to sell on Amazon United States?
- The niche generates $57K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (41/100).
- How competitive is the bone toilet seat round niche?
- 6 brands and 78 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in bone toilet seat round?
- Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 4.7%.
- What does it cost to enter the bone toilet seat round niche?
- Listings span $17.52–$81.42; the average listing price is $37.05 (sweet spot $15–$100). The average incumbent carries 6,754 reviews — the moat a new listing must climb.