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Bone Toilet Seat Round

Fail

The top 5 brands take 99% of clicks, so Bone Toilet Seat Round is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$57K/yr16K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
58%top-5 click share · 6 brands · 78 sellers

Flapen Score

Bone Toilet Seat Round against its category

The dotted line is the Tools & Home Improvement average. Past it, Bone Toilet Seat Round is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bone Toilet Seat Round market on Amazon at a glance

Shoppers on Amazon United States searched for Bone Toilet Seat Round 16K times last year and spent an estimated $57K. The top 5 brands take 99% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

9.8% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
9.8%
Market size, estimated
$57Ka year
Top search term
kohler elongated toilet seat biscuit7K searches a year

02 · Price

A sale here is worth $37.05.

Listings sell for $37.05 on average, from $17.52 to $81.42. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $37.05 that is $0 to $4K a year per listing.

Average price
$37.05inside the $15 to $100 sweet spot
Price range
$17.52–$81.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #91 within Bathroom Fixtures. It carries 6,754 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#91in Bathroom Fixtures
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
6,754per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Bone Toilet Seat Round products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$11K$17K$23K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

78

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

0%

  • Kohler61%
  • Bemis17%
  • Mayfair11%
  • Centoco8%
  • IDEALHOUSE2%
  • American Standard1%

Demand

Bone Toilet Seat Round search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct · busiest ÷ quietest = 2.2× · 11 of 12 months tracked

Search terms

Top Bone Toilet Seat Round search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kohler elongated toilet seat biscuit7K/yr
  • elongated toilet seat biscuit5K/yr
  • biscuit toilet seat elongated3K/yr

Reviews and returns

What reviews say buyers love and hate about Bone Toilet Seat Round

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
28%of negative reviews mention “Durability”
4.7%of orders come back
“Broke quickly”
A buyer, on “Durability”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bone Toilet Seat Round questions

Answered from the same tracked data.