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Bondaged Rope Cord & Rope

Fail

Demand is soft, at -35.5% this quarter, so Bondaged Rope Cord & Rope is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$66K/yr141K searches / yr
90-day growth
-35.5%search demand this quarter
Competition
66%top-5 click share · 11 brands · 13 sellers

Flapen Score

Bondaged Rope Cord & Rope against its category

The dotted line is the Tools & Home Improvement average. Past it, Bondaged Rope Cord & Rope is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bondaged Rope Cord & Rope market on Amazon at a glance

Shoppers on Amazon United States searched for Bondaged Rope Cord & Rope 141K times last year and spent an estimated $66K. The top 5 brands take 84% of clicks. Demand peaks in Feb–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -35.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
141K
Growth, 90 days vs prior 90
-35.5%
Conversion, latest week
3.7%
Market size, estimated
$66Ka year
Peak month
December2.1× the quietest month
Top search term
bondaged rope cord & rope kit57K searches a year

02 · Price

A sale here is worth $12.84.

Listings sell for $12.84 on average, from $7.96 to $25.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $12.84 that is $0 to $1K a year per listing.

Average price
$12.84under the $15 to $100 sweet spot
Price range
$7.96–$25.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

18% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #185 within Tarps & Tie-Downs. It carries 102 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
18%
Prime listings
94%
Out of stock, average day
3.2%
Average rank
#185in Tarps & Tie-Downs
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
102per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Bondaged Rope Cord & Rope products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$13K$20K$27K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

13

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

12%

  • SNJXH33%
  • Sfcaris24%
  • UUYYEO11%
  • KINGLAKE9%
  • joycraft7%
  • AJAXO4%
  • Open — no brand owns it (5 brands, 12%)

Demand

Bondaged Rope Cord & Rope search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Feb, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Bondaged Rope Cord & Rope search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bondaged rope cord & rope kit57K/yr
  • rope for adults bedroom31K/yr
  • ropes for adult play15K/yr
  • soft rope for adult play12K/yr
  • bondaged rope10K/yr
  • bandage ropes for adult play6K/yr
  • bed bondaged rope cord & rope kit5K/yr
  • bondaged rope cord & rope bed5K/yr

Reviews and returns

What reviews say buyers love and hate about Bondaged Rope Cord & Rope

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Soft Feel”
17%of negative reviews mention “Thickness”
1.0%of orders come back
“well the rope is much thinner smaller than I thought it would be”
A buyer, on “Thickness”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bondaged Rope Cord & Rope questions

Answered from the same tracked data.