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Bolt Locks for Doors

Fail

Shoppers spend only $48K a year here, so Bolt Locks for Doors is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$48K/yr93K searches / yr
90-day growth
-13.7%search demand this quarter
Competition
50%top-5 click share · 25 brands · 70 sellers

Flapen Score

Bolt Locks for Doors against its category

The dotted line is the Tools & Home Improvement average. Past it, Bolt Locks for Doors is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bolt Locks for Doors market on Amazon at a glance

Shoppers on Amazon United States searched for Bolt Locks for Doors 93K times last year and spent an estimated $48K. The top 5 brands take 50% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

4.3% of searches ended in a purchase last week.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-13.7%
Conversion, latest week
4.3%
Market size, estimated
$48Ka year
Peak month
August1.6× the quietest month
Top search term
bolt locks for doors23K searches a year

02 · Price

A sale here is worth $12.06.

Listings sell for $12.06 on average, from $3.96 to $38.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.06 that is $1K to $3K a year per listing.

Average price
$12.06under the $15 to $100 sweet spot
Price range
$3.96–$38.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #68 within Door Hardware & Locks. It carries 2,860 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#68in Door Hardware & Locks
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,860per listing
Listings tracked
28

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Bolt Locks for Doors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$5K$7K$10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

70

Top-5 brand share

50%

Top 20: 95%

Top-5 click share

50%

Top 20: 91%

Open market

42%

  • FATLODA16%
  • AceMining10%
  • WINONLY8%
  • EverPlus8%
  • JQK8%
  • INBOF7%

Demand

Bolt Locks for Doors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Bolt Locks for Doors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bolt locks for doors23K/yr
  • door bolt lock17K/yr
  • sliding lock for door8K/yr
  • door bolts for inside8K/yr
  • slide locks for inside door15K/yr
  • bolt locks6K/yr
  • door lock slide5K/yr
  • door lock bolt4K/yr
  • door sliding lock4K/yr
  • bolt door lock3K/yr

Reviews and returns

What reviews say buyers love and hate about Bolt Locks for Doors

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Locking Mechanism”
17%of negative reviews mention “Quality-Overall”
4.6%of orders come back
“Bad quality”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bolt Locks for Doors questions

Answered from the same tracked data.