Is Blue Rose Petals profitable to sell on Amazon United States?

Flapen scores Blue Rose Petals 41 out of 100 on Amazon United States, a Fail. Shoppers spend $78K a year across 25 tracked products. Amazon counts 1 of the 3 products launched in the last year as successful launches. Search demand grew -21.1% in the last 90 days.

How competitive is the Blue Rose Petals niche on Amazon United States?

20 brands and 25 sellers compete in Blue Rose Petals on Amazon United States. The top 5 Blue Rose Petals products take 54% of clicks, and the top 5 brands take 62%.

What do buyers complain about in Blue Rose Petals?

Blue Rose Petals buyers on Amazon United States complain most about Color, Adhesion/Stickiness, and Quality-Overall. Returns run at 2.8% of orders.

When does demand for Blue Rose Petals peak?

Search demand for Blue Rose Petals on Amazon United States peaks in Jan–Feb, and the busiest month runs 2.7× the quietest.

What does it cost to enter the Blue Rose Petals niche?

Blue Rose Petals sells for $9.70 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.74 to $23.25. The average product has 2,603 reviews, the count a new listing must catch up to.

Blue Rose Petals

Fail

Demand is soft, at -21.1% this quarter, so Blue Rose Petals is a Fail.

Filters No Dominant Brand

Flapen Score: 41
41 / 100Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size: $78K/yr114K searches / yr
90-day growth: -21.1%search demand this quarter
Competition: 54%top-5 click share · 20 brands · 25 sellers

Flapen Score

Blue Rose Petals against its category

The dotted line is the Tools & Home Improvement average. Past it, Blue Rose Petals is stronger. Inside it, weaker.

41Fail

This niche Category average

See the method

Market

The Blue Rose Petals market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Rose Petals 114K times last year and spent an estimated $78K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Feb. Flapen scores it 41 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months: 114K
Growth, 90 days vs prior 90: -21.1%
Conversion, latest week: 7.1%
Market size, estimated: $78Ka year
Peak month: February2.7× the quietest month
Top search term: blue rose petals80K searches a year

02 · Price

A sale here is worth $9.70.

Listings sell for $9.70 on average, from $4.74 to $23.25. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.70 that is $2K to $5K a year per listing.

Average price: $9.70under the $15 to $100 sweet spot
Price range: $4.74–$23.25
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 8K–10K
Units per listing a year: 250–500
Revenue per listing a year: $2K–$5K
Returns: 2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #559 within Novelty Lighting. It carries 2,603 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 100%
Out of stock, average day: 1.1%
Average rank: #559in Novelty Lighting
Average rating: 4.62 starsAmazon United States average 4.42 stars
Average reviews: 2,603per listing
Listings tracked: 25

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 33 months

Products