Is Blue Light Blocking Light Bulbs profitable to sell on Amazon United States?

Flapen scores Blue Light Blocking Light Bulbs 44 out of 100 on Amazon United States, a Fail. Shoppers spend $56K a year across 32 tracked products. Amazon counts 2 of the 8 products launched in the last year as successful launches. Search demand grew -48.5% in the last 90 days.

How competitive is the Blue Light Blocking Light Bulbs niche on Amazon United States?

23 brands and 28 sellers compete in Blue Light Blocking Light Bulbs on Amazon United States. The top 5 Blue Light Blocking Light Bulbs products take 47% of clicks, and the top 5 brands take 56%.

What do buyers complain about in Blue Light Blocking Light Bulbs?

Blue Light Blocking Light Bulbs buyers on Amazon United States complain most about Color, Brightness/Shine/Glow, and Bulb Flicker/Dimming/Color. Returns run at 4.0% of orders.

What does it cost to enter the Blue Light Blocking Light Bulbs niche?

Blue Light Blocking Light Bulbs sells for $18.42 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $8.66 to $41.02. The average product has 520 reviews, the count a new listing must catch up to.

Blue Light Blocking Light Bulbs

Fail

Demand is soft, at -48.5% this quarter, so Blue Light Blocking Light Bulbs is a Fail.

Flapen Score: 44
44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size: $56K/yr81K searches / yr
90-day growth: -48.5%search demand this quarter
Competition: 47%top-5 click share · 23 brands · 28 sellers

Flapen Score

Blue Light Blocking Light Bulbs against its category

The dotted line is the Tools & Home Improvement average. Past it, Blue Light Blocking Light Bulbs is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Blue Light Blocking Light Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Light Blocking Light Bulbs 81K times last year and spent an estimated $56K. The top 5 brands take 56% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -48.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months: 81K
Growth, 90 days vs prior 90: -48.5%
Conversion, latest week: 3.8%
Market size, estimated: $56Ka year
Top search term: blue light blocking light bulbs13K searches a year

02 · Price

A sale here is worth $18.42.

Listings sell for $18.42 on average, from $8.66 to $41.02. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $18.42 that is $2K to $5K a year per listing.

Average price: $18.42inside the $15 to $100 sweet spot
Price range: $8.66–$41.02
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: $2K–$5K
Returns: 4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1,163 within Light Bulbs. It carries 520 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 100%
Out of stock, average day: 0.3%
Average rank: #1,163in Light Bulbs
Average rating: 4.49 starsAmazon United States average 4.42 stars
Average reviews: 520per listing
Listings tracked: 32

04 · Newcomers

Amazon counts 2 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months: 8
Successful launches: 2Amazon's first-year sales bar
Average brand age: 45 months

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