Skip to content

Blue Icicle Christmas Lights Outdoor

Fail

Shoppers spend only $89K a year here, so Blue Icicle Christmas Lights Outdoor is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$89K/yr51K searches / yr
90-day growth
+5.1%search demand this quarter
Competition
71%top-5 click share · 9 brands · 12 sellers

Flapen Score

Blue Icicle Christmas Lights Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Blue Icicle Christmas Lights Outdoor is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Icicle Christmas Lights Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Icicle Christmas Lights Outdoor 51K times last year and spent an estimated $89K. The top 5 brands take 75% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

7.4% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+5.1%
Conversion, latest week
7.4%
Market size, estimated
$89Ka year
Peak month
December85.1× the quietest month
Top search term
blue icicle lights23K searches a year

02 · Price

A sale here is worth $23.64.

Listings sell for $23.64 on average, from $10.83 to $58.19. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.64 that is $0 to $2K a year per listing.

Average price
$23.64inside the $15 to $100 sweet spot
Price range
$10.83–$58.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.0% of listings are out of stock. The average listing ranks #943 within String Lights. It carries 1,431 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
27.0%
Average rank
#943in String Lights
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,431per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Blue Icicle Christmas Lights Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

$0$9K$18K$27K$35K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

12

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

16%

  • YEGUO24%
  • Joomer18%
  • Lomotech13%
  • BYIZO10%
  • Ollny10%
  • Nielfoi9%
  • Open — no brand owns it (3 brands, 16%)

Demand

Blue Icicle Christmas Lights Outdoor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 85.1×

Search terms

Top Blue Icicle Christmas Lights Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue icicle lights23K/yr
  • blue icicle lights outdoor9K/yr
  • blue icicle christmas lights8K/yr
  • blue led icicle lights4K/yr
  • blue icicle christmas lights outdoor8K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Icicle Christmas Lights Outdoor

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
40%of negative reviews mention “Functionality-Overall”
4.7%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Blue Icicle Christmas Lights Outdoor questions

Answered from the same tracked data.