Blue Christmas Lights

Shoppers searched for this 514K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $266K a year.

Searches, last 12 months

514K

Growth, 90 days vs prior 90

+20.8%

Conversion, latest week

3.6%

Market size, estimated

$266Ka year

Peak month

December7.2× the quietest month

Top search term

blue led lights80K searches a year

Listings sell for $14.16 on average, from $6.80 to $36.45. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $14.16 that is $4K to $7K a year per listing.

Average price

$14.16under the $15 to $100 sweet spot

Price range

$6.80–$36.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

2.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #283 within String Lights. It carries 4,022 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

18.7%

Average rank

#283in String Lights

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

4,022per listing

Listings tracked

56

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months