Is blue and white lamp profitable to sell on Amazon United States?

The niche generates $103K/yr across 116 tracked products. 13 of 42 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Worth a look (56/100).

How competitive is the blue and white lamp niche?

64 brands and 83 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 32% of demand.

What do buyers complain about in blue and white lamp?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 4.2%.

When does demand for blue and white lamp peak?

Demand peaks in Jul–Aug; the busiest month runs 2.6× the quietest.

What does it cost to enter the blue and white lamp niche?

Listings span $16.61–$101.50; the average listing price is $52.22 (sweet spot $15–$100). The average incumbent carries 940 reviews — the moat a new listing must climb.

blue and white lamp

Worth a look

Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Competition

Incredible20%

top-5 click share — an open shelf

Price range

Great$16.61–$101.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$52.22

avg listing price — sweet spot $15–$100

Review moat

Good940.19

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+19.8%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Market size

Okay$103K

$103K/yr · 267K searches

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Price

According to Flapen's Amazon United States niche tracking, blue and white lamp is a $103K/yr Amazon United States market (267K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

blue and white lamp market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $104K–$131K; units × avg price
Conversion rate: 0.7%
Avg BSR: #778
Page quality: 0%
Prime: 97%
Sponsored: 88%
Out of stock: 9.9%
Avg brand age: 33 months
Avg seller age: 178 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

64 falling

Sellers

Top-5 brand share

32%

Top 20: 72%

Top-5 click share

20%

Top 20: 44%

Open market

64%

GyroVu8%
SAFAVIEH7%
Ziqqeelam7%
Komothala6%
luxeflow5%
G-SAFAVA4%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +19.8% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 2.6×

Open Trend

Top blue and white lamp search terms

light blue lamp45K/yr +48.4%0.6% conv.
blue glass lamp32K/yr +2.5%0.3% conv.
small blue lamp29K/yr +9.5%0.7% conv.
blue desk lamp27K/yr +22.8%0.8% conv.
light blue lamps15K/yr +75.0%0.7% conv.
teal lamps19K/yr +6.7%0.2% conv.
turquoise lamp19K/yr +8.8%0.2% conv.
baby blue lamp10K/yr +23.7%0.5% conv.
blue glass table lamp11K/yr -4.5%0.2% conv.
light blue table lamp9K/yr +26.4%0.6% conv.

All search terms

Top blue and white lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GyroVu 18 Table Lamp Set of 2 Ceramic Lamp Classic Beside Lamps Nightstand Lamp Modern Cute Lamp for Living Room Bedroom & Office Rocker Switch Sky Blue-LED Bulbs Included

GyroVu$58.254.6★1,126 rev

Small Bedside Table Lamp 11.8 Ceramic Stepless Dimmable Lamp with Scalloped Fabric Shade Decorative Accent Light for Nightstand Living Room Console or Kids Dorm Blue (E26 LED Bulb Included)

Komothala$32.703.4★29 rev

Light Blue Small Bedside Mini Table Lamp for Bedroom Cute Bedroom Lamps for Nightstand Cute Mini Table Lamps for Small Spaces with Scalloped Shade for Kitchen Counter Bookshelf Kids Dorm Office

Ziqqeelam$32.014.4★326 rev

24.25 Modern Ceramic Blue Table Lamps Set of 2 for Living Room Bedroom Bedside Table Lamp for Night Stands Boho Nightstand Lamp Coastal Side End Table Lamps Reading Light Home Office Dorm Deco Gifts

G-SAFAVA$76.074.6★330 rev

Reaketon Table Lamps for Living Room Set of 2 Ceramic Table Lamps for Bedroom 20 Modern Lamps for Night Stands Blue

Reaketon$51.564.6★835 rev

Newest

by launch date

GyroVu 22 Table Lamp Set of 2 Color Temperature Adjustable Double Gourd Ceramic Lamps Classic Nightstand Table Lamps for Bedroom Beside Lamps for Living Room Sky Blue-Bulbs Included

GyroVu$63.711,126 rev

4mo ago

Small Bedside Table Lamp 11.8 Ceramic Stepless Dimmable Lamp with Scalloped Fabric Shade Decorative Accent Light for Nightstand Living Room Console or Kids Dorm Blue (E26 LED Bulb Included)

Komothala$32.7029 rev

4mo ago

luxeflow 24 Light Blue Ceramic Table Lamp for Living Room Modern Classic Bedside Lamp for Nightstand Small Table Lamp for Bedroom End Table (1 Pack)

luxeflow$46.32113 rev

6mo ago

Fenmzee Touch Lamps for Bedroom Set of 2 - Dimmable USB C+A AC Outlet

Fenmzee$29.54384 rev

7mo ago

luxeflow 24 Light Blue Ceramic Table Lamps Set of 2 Modern Classic Bedside Lamps for Bedroom Nightstand Small Table Lamp for Living Room Side Table (2 LED Bulbs Included)

luxeflow$65.53113 rev

8mo ago

What buyers say about blue and white lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow31%

“Great brightness”

Assembly/Installation8%

“Easy Assembly”

Value For Money8%

“Excellent value”

Color8%

“Color is vibrant”

Quality-Overall8%

“Excellent product”

Advertised Vs Actual Product5%

“As described”

Size-Overall4%

“It fits perfectly”

Touch/Button Controls4%

“The touch feature is easy”

Design-Overall4%

“Love the Versatility”

Charging3%

“It holds a charge”

What buyers complain about

Size-Overall17%

“Lamp was too short”

Quality-Overall8%

“quality control issues”

Color5%

“Color was way off”

Brightness/Shine/Glow4%

“Might not be bright enough”

Value For Money4%

“looks more expensive than it actually is”

Assembly/Installation3%

“cannot for the life of me figure out how to assemble”

Durability3%

“one broke”

Advertised Vs Actual Product3%

“the listing pictures are misleading”

Functionality-Overall2%

“will not work”

Charging2%

“The charging ports are not super-fast capable”

Top return reasons

Size-Overall35%

Color23%

Advertised Vs Actual Product7%

Defective Material/Parts5%

Functionality-Overall4%

Bulb Flicker/Dimming/Color4%

Brightness/Shine/Glow3%

Quality-Overall3%

Assembly/Installation2%

Touch/Button Controls2%

Common questions

Is blue and white lamp profitable to sell on Amazon United States?: The niche generates $103K/yr across 116 tracked products. 13 of 42 products launched in the last 360 days are still selling. 90-day search growth is +19.8%. Flapen's verdict: Worth a look (56/100).
How competitive is the blue and white lamp niche?: 64 brands and 83 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 32% of demand.
What do buyers complain about in blue and white lamp?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 4.2%.
When does demand for blue and white lamp peak?: Demand peaks in Jul–Aug; the busiest month runs 2.6× the quietest.
What does it cost to enter the blue and white lamp niche?: Listings span $16.61–$101.50; the average listing price is $52.22 (sweet spot $15–$100). The average incumbent carries 940 reviews — the moat a new listing must climb.