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66

blink doorbell chime

Worth a look

Shows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 91Growth 96Conversion 95Competition 24Returns 19Price range 86Avg price 95Brand share 11Review moat 68Quality gap 97

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Growth

Incredible+137.8%

90-day search growth — must beat 0% to launch

Conversion

Incredible12.6%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$30.08

avg listing price — sweet spot $15–$100

Market size

Great$1.8M

$1.8M/yr · 463K searches

Price range

Great$11.60–$41.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good786.31

avg incumbent reviews — the moat a new listing must climb

Competition

Bad72%

top-5 click share — a locked-up shelf

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, blink doorbell chime is a $1.8M/yr Amazon United States market (463K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 66/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

blink doorbell chime market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
$451K–$602K
units × avg price
Conversion rate
12.6%
Avg BSR
#165
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
25.2%
Avg brand age
37 months
Avg seller age
173 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

13

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

2%

  • BITIWEND44%
  • Seektain24%
  • Bistee16%
  • Satisure9%
  • Aaeytby3%
  • PHYSEN2%
  • Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +137.8% search growth over the last 90 days.
35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.6×

Top blink doorbell chime search terms

  • blink doorbell chime177K/yr
  • blink chime96K/yr
  • blink chime for doorbell54K/yr
  • blink doorbell chime box39K/yr
  • blink chime for doorbell wireless6K/yr
  • chime for blink doorbell14K/yr
  • indoor chime for blink doorbell12K/yr
  • blink chime box9K/yr
  • blink door bell chime box7K/yr
  • chime for blink doorbell wireless4K/yr
All search terms

Top blink doorbell chime products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$175K20%$351K30%$526K40%$701K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about blink doorbell chime

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“Its literally one of the best investments Ive made”

Advertised Vs Actual Product9%

“As described”

Compatibility-Overall9%

“It says compatible”

Mounting7%

“Perfect mount for the sync device”

Size-Overall6%

“Perfect fit”

Connectivity-Overall5%

“This works excellent its wireless”

Design-Overall5%

“Great, clean design”

Value For Money4%

“seems to be worth the money”

Noise Level4%

“Loud and clear”

Ease Of Use4%

“Friendly user”

What buyers complain about

Compatibility-Overall22%

“could not get it to pair”

Functionality-Overall19%

“Not functioning”

Connectivity-Overall13%

“Cant connect”

Instructions/User Manual/Troubleshooting10%

“TERRIBLE instructions”

Assembly/Installation6%

“Impossible to install”

Advertised Vs Actual Product5%

“Misleading Information”

Noise Level4%

“It really isn't loud enough”

Value For Money4%

“Not worth it”

Quality-Overall3%

“Absolute garbage”

Durability2%

“Spring and the parts within the box started to break within a month of installation”

Top return reasons

Compatibility-Overall31%
Connectivity-Overall21%
Functionality-Overall12%
Size-Overall8%
Advertised Vs Actual Product5%
Assembly/Installation4%
Defective Material/Parts4%
Instructions/User Manual/Troubleshooting2%
Mounting1%
Value For Money1%

Common questions

Is blink doorbell chime profitable to sell on Amazon United States?
The niche generates $1.8M/yr across 13 tracked products. 4 of 9 products launched in the last 360 days are still selling. 90-day search growth is +137.8%. Flapen's verdict: Worth a look (66/100).
How competitive is the blink doorbell chime niche?
7 brands and 13 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in blink doorbell chime?
Top complaints mined from reviews: Compatibility-Overall, Functionality-Overall, Connectivity-Overall. The return rate is 6.8% — above our launch gate.
When does demand for blink doorbell chime peak?
Demand peaks in Jun–Jul; the busiest month runs 2.6× the quietest.
What does it cost to enter the blink doorbell chime niche?
Listings span $11.60–$41.73; the average listing price is $30.08 (sweet spot $15–$100). The average incumbent carries 786 reviews — the moat a new listing must climb.