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Blade Replacement

Fail

Shoppers spend only $56K a year here, so Blade Replacement is a Fail.

Flapen Score
44
44 / 100
Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size
$56K/yr36K searches / yr
90-day growth
+3.9%search demand this quarter
Competition
64%top-5 click share · 9 brands · 69 sellers

Flapen Score

Blade Replacement against its category

The dotted line is the Tools & Home Improvement average. Past it, Blade Replacement is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blade Replacement market on Amazon at a glance

Shoppers on Amazon United States searched for Blade Replacement 36K times last year and spent an estimated $56K. The top 5 brands take 90% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

11.5% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+3.9%
Conversion, latest week
11.5%
Market size, estimated
$56Ka year
Peak month
December1.9× the quietest month
Top search term
milwaukee razor blades12K searches a year

02 · Price

A sale here is worth $13.57.

Listings sell for $13.57 on average, from $5.99 to $40.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $13.57 that is $3K to $7K a year per listing.

Average price
$13.57under the $15 to $100 sweet spot
Price range
$5.99–$40.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #247 within Knives, Parts & Accessories. It carries 2,944 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
81%
Out of stock, average day
0.0%
Average rank
#247in Knives, Parts & Accessories
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
2,944per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Blade Replacement products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$8K$11K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

69

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

5%

  • Milwaukee50%
  • WORKPRO20%
  • CRAFTSMAN7%
  • M MEEPO7%
  • DIYSELF5%
  • SCLWSS5%
  • Open — no brand owns it (3 brands, 5%)

Demand

Blade Replacement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KPrime Day '25Black Friday '25Holiday '25JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Blade Replacement search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • milwaukee razor blades12K/yr
  • milwaukee utility knife blades8K/yr
  • milwaukee knife blades5K/yr
  • milwaukee fastback blades4K/yr
  • milwaukee utility blades3K/yr
  • milwaukee box cutter blades3K/yr

Reviews and returns

What reviews say buyers love and hate about Blade Replacement

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Sharpness”
30%of negative reviews mention “Sharpness”
0.3%of orders come back
“Not that sharp”
A buyer, on “Sharpness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Blade Replacement questions

Answered from the same tracked data.