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Black Toilet Paper Holder with Shelf

Maybe

Products sell for $20.54 on average, inside the sweet spot. But shoppers spend an estimated $62K a year here, so Black Toilet Paper Holder with Shelf is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$62K/yr53K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
35%top-5 click share · 30 brands · 37 sellers

Flapen Score

Black Toilet Paper Holder with Shelf against its category

The dotted line is the Tools & Home Improvement average. Past it, Black Toilet Paper Holder with Shelf is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Toilet Paper Holder with Shelf market on Amazon at a glance

Shoppers on Amazon United States searched for Black Toilet Paper Holder with Shelf 53K times last year and spent an estimated $62K. The top 5 brands take 51% of clicks. Demand peaks in Jan–Feb–Mar–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
5.7%
Market size, estimated
$62Ka year
Peak month
November2.7× the quietest month
Top search term
black toilet paper holder with shelf18K searches a year

02 · Price

A sale here is worth $20.54.

Listings sell for $20.54 on average, from $6.52 to $36.42. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $20.54 that is $0 to $2K a year per listing.

Average price
$20.54inside the $15 to $100 sweet spot
Price range
$6.52–$36.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #147 within Bathroom Hardware. It carries 1,958 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#147in Bathroom Hardware
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,958per listing
Listings tracked
51

04 · Newcomers

6 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
6Amazon's first-year sales bar
Average brand age
38 months

Products

Top Black Toilet Paper Holder with Shelf products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.

$0$2K$4K$6K$7K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

37

Est. top-5 brand share

51%

Top 20: 91%

Est. top-5 click share

35%

Top 20: 72%

Open market

43%

  • FORIOUS14%
  • GLNLQ12%
  • Tindbea10%
  • Gypie7%
  • Day Moon Designs7%
  • HITSLAM6%

Demand

Black Toilet Paper Holder with Shelf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Nov · busiest ÷ quietest = 2.7×

Search terms

Top Black Toilet Paper Holder with Shelf search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • black toilet paper holder with shelf18K/yr
  • wall mounted toilet paper holder with shelf7K/yr
  • brushed nickel toilet paper holder with shelf7K/yr
  • toilet paper holder wall mount with shelf6K/yr
  • chrome toilet paper holder with shelf5K/yr
  • matte black toilet paper holder with shelf6K/yr
  • toilet paper holder with shelf brushed nickel5K/yr

Reviews and returns

What reviews say buyers love and hate about Black Toilet Paper Holder with Shelf

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Strength”
3.4%of orders come back
“Little flimsy”
A buyer, on “Strength”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Black Toilet Paper Holder with Shelf questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data