black tea lights
Skip itA small market ($66K/yr) — this niche doesn't clear our bar today.
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.49avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$4.95–$18.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad8,754.3avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 81K searches
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, black tea lights is a $66K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 34/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
black tea lights market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $69K–$92K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #134
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 65%
- Out of stock
- 0.0%
- Avg brand age
- 33 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
19
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
17%
- Homemory28%
- MAQIHAN23%
- MUUFAZA11%
- MEGA CANDLES10%
- Hanzim7%
- Amagic4%
- Open — no brand owns it (8 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 5.0×
Top black tea lights search terms
- black tea lights31K/yr
- black tea lights candles18K/yr
- black tealight candles13K/yr
- black tea candles6K/yr
- black tea light candles4K/yr
- black tea lights with remote8K/yr
Top black tea lights products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MAQIHAN 25PCS Black Tealight Candles Bulk - Mini Votive Tea Light Candles
MAQIHAN$7.464.5★2,563 rev
Homemory Black Tea Lights Candles Battery Operated 200+Hour Flameless Flickering Fake Electric LED Colored Tealights Candles for Halloween Theme Party Wedding Table Decor Holiday Decor 24-Pack
Homemory$11.474.7★76,727 rev
Homemory Black Tea Lights Candles Battery Operated 200+Hour Flameless Flickering Fake Electric LED Colored Tealights Candles for Halloween Theme Party Wedding Table Decor Holiday Decor 12-Pack
Homemory$8.374.7★76,727 rev
MUUFAZA 12 Black Unscented Natural Soy Tealight Candles in Clear Cup
MUUFAZA$9.974.6★246 rev
Mega Candles 50 pcs Unscented Black Tea Lights Candles Pressed Wax Candle 3.5 Hour Burn Time Home Dcor Wedding Receptions Occasions Festivities Events Meditations Spa Prayers Vigil
MEGA CANDLES$18.814.5★1,376 rev
Newest
by launch date
12 Pack Flickering LED Tea Lights Last 100H+ Warm White Light Black Base
XRABTVSK$6.9261 rev
Nancia 24PACK Flameless LED Tea Lights Candles Realistic and Bright Flickering Long Lasting 200Hours Battery-Powered Ideal Party Wedding Birthday Gifts Home Decoration Black
Nancia$6.073,729 rev
Raycare Battery Operated Tea Lights 200+Hour Flickering Flameless Candles
Raycare$7.7830 rev
Amagic 12Pcs Flameless Timer Remote 3D Black Wick Tealights Candles Black
Amagic$15.23171 rev
Amagic 30 Pcs Black Flickering Flameless Tea Lights Battery Operated
Amagic$13.942,607 rev
Trending
90-day click momentum12 Pack Flickering LED Tea Lights Last 100H+ Warm White Light Black Base
XRABTVSK$6.924.7★
Nancia 24PACK Flameless LED Tea Lights Candles Realistic and Bright Flickering Long Lasting 200Hours Battery-Powered Ideal Party Wedding Birthday Gifts Home Decoration Black
Nancia$6.074.6★
Homemory Black Tea Lights Candles Battery Operated 200+Hour Flameless Flickering Fake Electric LED Colored Tealights Candles for Halloween Theme Party Wedding Table Decor Holiday Decor 24-Pack
Homemory$11.474.7★
MAQIHAN 25PCS Black Tealight Candles Bulk - Mini Votive Tea Light Candles
MAQIHAN$7.464.5★
Raycare Battery Operated Tea Lights 200+Hour Flickering Flameless Candles
Raycare$7.784.7★
What buyers say about black tea lights
What buyers praise and complain about, mined from review topics.What buyers love
“Very bright”
“Excellent product”
“Exactly as described”
“Work well”
“Smelled nice and were a cute gift”
“It was definitely a good price”
“they were just the right touch”
“Perfect size”
“Long lasting”
“the battery life is amazing with these”
What buyers complain about
“Junk”
“I think these are inexpensive because the light they produce is rather dim & cold”
“Most batteries died after 2h use”
“Small”
“Six of my lights didnt work”
“These candles are far from Black”
“Keeping it turned off to save some for later the batteis draining in just few day”
“Waste of money only used once”
“Missing a light”
“I think these are inexpensive because the light they produce is rather dim & cold”
Top return reasons
Common questions
- Is black tea lights profitable to sell on Amazon United States?
- The niche generates $66K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.4%. Flapen's verdict: Skip it (34/100).
- How competitive is the black tea lights niche?
- 14 brands and 19 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in black tea lights?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Battery Life. The return rate is 3.9%.
- When does demand for black tea lights peak?
- Demand peaks in Sep–Oct; the busiest month runs 5.0× the quietest.
- What does it cost to enter the black tea lights niche?
- Listings span $4.95–$18.91; the average listing price is $11.49 (sweet spot $15–$100). The average incumbent carries 8,754 reviews — the moat a new listing must climb.