black tape measure
Worth a lookShows a sweet-spot price point ($23.48 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Avg price
Incredible$23.48avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great$9.32–$47.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good536.62avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$173K$173K/yr · 157K searches
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, black tape measure is a $173K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
black tape measure market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $188K–$235K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #217
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 86%
- Out of stock
- 9.7%
- Avg brand age
- 53 months
- Avg seller age
- 136 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
51
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
0%
- Crescent67%
- Lufkin33%
Demand
Weekly Amazon search volume, last 44 weeks — +2.9% search growth over the last 90 days.Top black tape measure search terms
- lufkin tape measure54K/yr
- crescent tape measure34K/yr
- lufkin tape measure 25 ft19K/yr
- crescent lufkin tape measure12K/yr
- lufkin9K/yr
- black tape measure9K/yr
- crescent tape measure 25 ft6K/yr
- black measuring tape5K/yr
- crescent lufkin4K/yr
- tape measure lufkin4K/yr
Top black tape measure products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Crescent Lufkin 25 Ft. SHOCKFORCE NITE EYE Magnetic Tape Measure | LM1325B-02
Crescent$22.694.2★243 rev

Crescent Lufkin 25 Ft Workhorse Nite Eye Tape Measure 2 Pack L1125NESET2V
Crescent$32.614.6★147 rev

Crescent Lufkin 16 Ft. SHOCKFORCE NITE EYE Magnetic Tape Measure | LM1316B-02
Crescent$22.084.2★121 rev

Crescent Lufkin 35 Ft. WORKHORSE NITE EYE Tape Measure | L1135NE
Crescent$26.174.3★80 rev

Crescent Lufkin 1-3/16 x 25 Command Control Series Yellow Clad Tape Measure - L1025C-02
Lufkin$11.124.2★128 rev
Newest
by launch date
Crescent Lufkin 25 Ft. CONTROLTOUCH Self Centering Tape Measure | L1025CSC-02
Crescent$13.3470 rev

Crescent Lufkin 25 Ft. SHOCKFORCE NITE EYE Magnetic Tape Measure | LM1325B-02
Crescent$22.69243 rev

Crescent Lufkin 25 Ft Workhorse Nite Eye Tape Measure 2 Pack L1125NESET2V
Crescent$32.61147 rev

Crescent Lufkin 16 Ft. SHOCKFORCE NITE EYE Magnetic Tape Measure | LM1316B-02
Crescent$22.08121 rev

Crescent Lufkin 35 Ft. WORKHORSE NITE EYE Tape Measure | L1135NE
Crescent$26.1780 rev
Trending
90-day click momentum
Crescent Lufkin 3/4 x 5m/16 P1000 Series Hi-Viz Orange SAE/Metric Yellow Clad A30 Blade Power Return Tape Measure - PHV1035CMEN Black
Lufkin$14.704.6★

Lufkin Shockforce G2 25-ft Nite Eye Magnetic Tape Measure- LM1225B-02
Lufkin$37.054.3★

Lufkin Shockforce G2 35-ft Magnetic Tape Measure- LM1235-02
Lufkin$27.544.3★

Crescent Lufkin 1-3/16 x 25 Shockforce Nite Eye G1 Dual Sided Tape Measure | L1125B-02
Lufkin$25.184.2★

Crescent Lufkin 1-3/16 x 25 CONTROLTOUCH NITE EYE Tape Measure | L1025CB-02
Lufkin$18.514.2★
What buyers say about black tape measure
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Solid tape, long standout, easy to read, and sturdy”
“Easy to use”
“Good value”
“Its also consistent for measurement to measurement”
“Great color”
“Perfect and durable”
“it extends out VERY sturdily”
“Worked and was as advertised”
“Heavy duty”
What buyers complain about
“Broke after less than 2 weeks — do not buy”
“Wish it was made better”
“I guess the adhesive they use isnt the best”
“Very difficult to read measurements on this tape measure”
“It's to flimsy”
“Not worth the money”
“The black is more like a faded black color”
“that initial impression was misleading”
“Worse tape ever”
“a bit bulky for some people”
Top return reasons
Common questions
- Is black tape measure profitable to sell on Amazon United States?
- The niche generates $173K/yr across 21 tracked products. 90-day search growth is +2.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the black tape measure niche?
- 2 brands and 51 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in black tape measure?
- Top complaints mined from reviews: Durability, Quality-Overall, Adhesion/Stickiness. The return rate is 1.2%.
- What does it cost to enter the black tape measure niche?
- Listings span $9.32–$47.43; the average listing price is $23.48 (sweet spot $15–$100). The average incumbent carries 537 reviews — the moat a new listing must climb.