black strike plate
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Great444.2avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$8.91avg listing price — sweet spot $15–$100
Price range
Bad$3.21–$18.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Market size
Bad$27K$27K/yr · 31K searches
According to Flapen's Amazon United States niche tracking, black strike plate is a $27K/yr Amazon United States market (31K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 38/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
black strike plate market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $45K–$53K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #222
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 85%
- Out of stock
- 4.4%
- Avg brand age
- 29 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
23
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
18%
- FdcLixuvol22%
- PRIME-LINE15%
- EATAKWARD14%
- Stone Harbor Hardware14%
- Peohud11%
- Newlaking6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top black strike plate search terms
- black strike plate8K/yr
- black door strike plate8K/yr
- matte black strike plate4K/yr
- door strike plate black5K/yr
- black strike plates for interior doors4K/yr
- matte black door strike plate2K/yr
Top black strike plate products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)
FdcLixuvol$7.524.4★53 rev
EATAKWARD 12 PCS Door Strike Plate Black Deadbolt Strike Plate Stainless Steel Deadbolt Covers Door Reinforcement Kit
EATAKWARD$18.424.4★89 rev
Prime-Line E 2793 Latch Strike Plate Matte Black Finish (2 Pack)
PRIME-LINE$4.714.7★2,154 rev
Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors
Peohud$16.294.1★14 rev
Stone Harbor Hardware Full Lip Round Corner Deadbolt Strike Plate 2-1/4 Inches 1-5/8 Center-to-Center Matte Black
Stone Harbor Hardware$6.244.5★255 rev
Newest
by launch date
MOSECYOU Black Door Strike Plate 2-1/4 x 1-3/4 Standard Size 4 Pack
MOSECYOU$7.957 rev
Deadbolt Strike Plate Door Backplate 1 x 2 1/4 Matte Black Round Corner Deadbolt Strike Plate - 1 Pack
BonKuDoo$5.7730 rev
Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)
FdcLixuvol$7.5253 rev
Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors
Peohud$16.2914 rev
EATAKWARD 12 PCS Stainless Steel Deadbolt Covers Door Reinforcement Kit Door Strike Plate Black Deadbolt Strike Plate for Residential and Commercial Use (Rounded Corners)
EATAKWARD$18.303 rev
Trending
90-day click momentumMOSECYOU Black Door Strike Plate 2-1/4 x 1-3/4 Standard Size 4 Pack
MOSECYOU$7.955.0★
Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)
FdcLixuvol$7.524.4★
Design House 779348 Full Lip Square Corner Strike Plate Matte Black
Design House$3.214.7★
EATAKWARD 12 PCS Stainless Steel Deadbolt Covers Door Reinforcement Kit Door Strike Plate Black Deadbolt Strike Plate for Residential and Commercial Use (Rounded Corners)
EATAKWARD$18.303.8★
Deadbolt Strike Plate Door Backplate 1 x 2 1/4 Matte Black Round Corner Deadbolt Strike Plate - 1 Pack
BonKuDoo$5.774.0★
What buyers say about black strike plate
What buyers praise and complain about, mined from review topics.What buyers love
“Fit good”
“Absolutely perfect, well made, great price, fast ship”
“Easy install”
“Works Great”
“quick and easy”
“Just what I needed”
“solving the door latch problem”
“Good value in a good quality striker plate”
“It protects our door casing”
“The black finish matched my hardware well and gave everything a clean, finished appearance”
What buyers complain about
“not high quality”
“This is thicker than a normal plate”
“The door wasnt staying shut because it had shifted a bit”
“did not match”
“Looks and feels flimsy”
“not cheap”
“Screws were loose inside shipping envelope”
“the door would rattle every time the HVAC turned on”
Top return reasons
Common questions
- Is black strike plate profitable to sell on Amazon United States?
- The niche generates $27K/yr across 20 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Skip it (38/100).
- How competitive is the black strike plate niche?
- 14 brands and 23 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in black strike plate?
- Top complaints mined from reviews: Quality-Overall, Thickness, Locking Mechanism. The return rate is 3.2%.
- When does demand for black strike plate peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the black strike plate niche?
- Listings span $3.21–$18.42; the average listing price is $8.91 (sweet spot $15–$100). The average incumbent carries 444 reviews — the moat a new listing must climb.