Bird Pellets

Shoppers searched for this 555K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

555K

Growth, 90 days vs prior 90

+16.4%

Conversion, latest week

11.0%

Market size, estimated

$1.8Ma year

Peak month

October1.6× the quietest month

Top search term

harrisons bird food94K searches a year

Listings sell for $30.23 on average, from $7.97 to $180.16. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $30.23 that is $30K to $38K a year per listing.

Average price

$30.23inside the $15 to $100 sweet spot

Price range

$7.97–$180.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,000–1,250

Revenue per listing a year

$30K–$38K

Returns

0.0%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #157 within Birds. It carries 2,041 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

96%

Out of stock, average day

0.4%

Average rank

#157in Birds

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

2,041per listing

Listings tracked

53

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months