Bird Cage

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

+15.5%

Conversion, latest week

0.9%

Market size, estimated

$2.6Ma year

Peak month

July1.3× the quietest month

Top search term

bird cage1.9M searches a year

Listings sell for $74.25 on average, from $12.36 to $185.19. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $74.25 that is $37K to $56K a year per listing.

Average price

$74.25inside the $15 to $100 sweet spot

Price range

$12.36–$185.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$37K–$56K

Returns

3.2%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #46 within Birds. It carries 1,307 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

70%

Out of stock, average day

4.5%

Average rank

#46in Birds

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

1,307per listing

Listings tracked

44

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

8Amazon's first-year sales bar

Average brand age

36 months