Bird Feeder
PassBird Feeder scores 79 out of 100, a Pass. Shoppers spend an estimated $13.4M a year here, search demand grew +70.7% this quarter, and an estimated 0.7% of orders come back.
- Flapen Score
- 79 / 100Top 1% of 8,839 Patio, Lawn & Garden niches · +23 vs the category median of 5679
- Market size
- $13.4M/yr13.3M searches / yr
- 90-day growth
- +70.7%search demand this quarter
- Competition
- 32%top-5 click share · 38 brands · 92 sellers
Flapen Score
Bird Feeder against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Bird Feeder is stronger. Inside it, weaker.
Market
The Bird Feeder market on Amazon at a glance
Shoppers on Amazon United States searched for Bird Feeder 13.3M times last year and spent an estimated $13.4M. The top 5 brands take 41% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 79 out of 100, a Pass.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 13.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +70.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.4M a year.
- Searches, last 12 months
- 13.3M
- Growth, 90 days vs prior 90
- +70.7%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $13.4Ma year
- Peak month
- May3.4× the quietest month
- Top search term
- bird feeder5.8M searches a year
02 · Price
A sale here is worth $30.35.
Listings sell for $30.35 on average, from $9.02 to $128.90. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 8,000 to 10,000 of them. At $30.35 that is $243K to $304K a year per listing.
- Average price
- $30.35inside the $15 to $100 sweet spot
- Price range
- $9.02–$128.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500K–600K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $243K–$304K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #88 within Backyard Birding & Wildlife. It carries 4,047 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #88in Backyard Birding & Wildlife
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 4,047per listing
- Listings tracked
- 51
04 · Newcomers
10 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Bird Feeder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Youvip Metal Roof Bird Feeder - Chew Proof for Outdoor Hanging Wild Bird Seeds. Bronze
- Price
- $17.74
- Rating
- 4.5/5
- Reviews
- 3,567
- Age
- 1y ago
Squirrel Proof Bird Feeder - 360 Feeding Perch Tray for Outdoor Hanging Wild Bird Seeds Dark Green.
- Price
- $27.68
- Rating
- 4.2/5
- Reviews
- 1,164
- Age
- 10mo ago
Birdream 2 Pack Bird Feeders for Outdoor Hanging Retro Pagoda Design Fun Installation Bird Feeder Attracting Wild Birds Chickadees Goldfinches Cardinals Finches and Sparrows
- Price
- $20.98
- Rating
- 4.3/5
- Reviews
- 4,849
- Age
- 2y ago
Gbekery Metal Bird Feeders for Outdoors Hanging Weather Resistant Wild Bird Feeder with 360 Degree Feeding Tray Green
- Price
- $15.84
- Rating
- 4.4/5
- Reviews
- 806
- Age
- 1y ago
Squirrel Proof Bird Feeder Metal Mesh Bird Feeders for Outdoors Hanging Gravity Protection Squirrel Proof Wild Bird Feeders with Finch Cardinal Chickadee 3LB Large Capacity Green
- Price
- $35.66
- Rating
- 4.3/5
- Reviews
- 2,649
- Age
- 2y ago
Trending
estimated 90-day click momentum
Birdream 2 Pack Solar Bird Feeders for Outdoors Hanging Assembly Required 1-Min Easy Setup Wild Seed Feeders for Cardinals Chickadees and Finches
- Price
- $32.45
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 4mo ago
Birdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Classic Courtyard Design Attracting Cardinals Chickadees Goldfinches & Sparrows Total 7 LB - Black
- Price
- $25.87
- Rating
- 4.6/5
- Reviews
- 221
- Age
- 4mo ago
Bird Feeders for Outdoors Hanging Metal Bird Feeder with Double Suet Cage Weatherproof Metal Roof 3.5Lbs Large Capacity Great for Attracting Finch Cardinal Chickadee Wild Birds Pinecone Brown
- Price
- $29.25
- Rating
- 4.4/5
- Reviews
- 242
- Age
- 8mo ago
Birdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Charming Castle Design Attracting Cardinals Chickadees Goldfinches & Sparrows - Black
- Price
- $21.88
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 4mo ago
FEED GARDEN Glass Hummingbird Feeder for Outdoors Hanging 16 oz Leak-Proof Nectar Feeder with Bee Guards & Ant Moat 4 Metal Flower Feeding Ports 360 Perch Ring Easy Refill & Clean Red
- Price
- $16.32
- Rating
- 4.6/5
- Reviews
- 5,654
- Age
- 2y ago
Newest
by launch dateBirdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Classic Courtyard Design Attracting Cardinals Chickadees Goldfinches & Sparrows Total 7 LB - Black
- Price
- $25.87
- Rating
- 4.6/5
- Reviews
- 221
- Age
- 4mo ago
Birdream 2 Pack Solar Bird Feeders for Outdoors Hanging Assembly Required 1-Min Easy Setup Wild Seed Feeders for Cardinals Chickadees and Finches
- Price
- $32.45
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 4mo ago
Birdream 2 Pack Bird Feeders for Outdoor Hanging Assembly Required 1-Min Easy Setup Charming Castle Design Attracting Cardinals Chickadees Goldfinches & Sparrows - Black
- Price
- $21.88
- Rating
- 4.4/5
- Reviews
- 300
- Age
- 4mo ago
Bird Feeders for Outdoors Hanging Metal Bird Feeder with Double Suet Cage Weatherproof Metal Roof 3.5Lbs Large Capacity Great for Attracting Finch Cardinal Chickadee Wild Birds Pinecone Brown
- Price
- $29.25
- Rating
- 4.4/5
- Reviews
- 242
- Age
- 8mo ago
Squirrel Proof Bird Feeder - 360 Feeding Perch Tray for Outdoor Hanging Wild Bird Seeds Dark Green.
- Price
- $27.68
- Rating
- 4.2/5
- Reviews
- 1,164
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.
Brands
38 falling
Sellers
92
Est. top-5 brand share
41%
Top 20: 85%
Est. top-5 click share
32%
Top 20: 71%
Open market
55%
- Birdream12%
- Youvip9%
- Dreamdrawer8%
- Gbekery7%
- FEED GARDEN5%
- Niser4%
Demand
Bird Feeder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 3.4×
Search terms
Top Bird Feeder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bird feeder5.8M/yr
- bird feeders for outdoors2.9M/yr
- squirrel proof bird feeders1.0M/yr
- bird feeders986K/yr
- bird feeder squirrel proof417K/yr
- bird feeders for outdoors hanging345K/yr
- hanging bird feeder269K/yr
- wild bird feeders195K/yr
- squirrel proof bird feeder175K/yr
- solar bird feeder169K/yr
Reviews and returns
What reviews say buyers love and hate about Bird Feeder
We read the reviews and the return reasons for every product selling here.
“Very long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bird Feeder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data