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Bird Deterrents for Outside

Pass

Bird Deterrents for Outside scores 83 out of 100, a Pass. Shoppers spend $2.1M a year here, search demand grew +131.5% this quarter, and returns run at 1.8% of orders.

Flapen Score
83
83 / 100
Top 1% of 8,839 Patio, Lawn & Garden niches · +27 vs the category median of 56
Market size
$2.1M/yr2.1M searches / yr
90-day growth
+131.5%search demand this quarter
Competition
33%top-5 click share · 32 brands · 113 sellers

Flapen Score

Bird Deterrents for Outside against its category

The dotted line is the Patio, Lawn & Garden average. Past it, Bird Deterrents for Outside is stronger. Inside it, weaker.

83Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bird Deterrents for Outside market on Amazon at a glance

Shoppers on Amazon United States searched for Bird Deterrents for Outside 2.1M times last year and spent an estimated $2.1M. The top 5 brands take 52% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 83 out of 100, a Pass.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +131.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
+131.5%
Conversion, latest week
4.6%
Market size, estimated
$2.1Ma year
Peak month
May6.1× the quietest month
Top search term
bird deterrents for outside534K searches a year

02 · Price

A sale here is worth $22.36.

Listings sell for $22.36 on average, from $5.75 to $113.64. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $22.36 that is $34K to $45K a year per listing.

Average price
$22.36inside the $15 to $100 sweet spot
Price range
$5.75–$113.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
1,500–2,000
Revenue per listing a year
$34K–$45K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #211 within Garden Sculptures & Statues. It carries 1,911 reviews at 3.83 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
2.1%
Average rank
#211in Garden Sculptures & Statues
Average rating
3.83 starsAmazon United States average 4.42 stars
Average reviews
1,911per listing
Listings tracked
53

04 · Newcomers

Amazon counts 8 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
8Amazon's first-year sales bar
Average brand age
39 months

Products

Top Bird Deterrents for Outside products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$64K$127K$191K$254K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 rising

Sellers

113

Top-5 brand share

52%

Top 20: 91%

Top-5 click share

33%

Top 20: 74%

Open market

42%

  • OFFO18%
  • Besmon11%
  • Hedoc11%
  • Hausse7%
  • DJUAN5%
  • Benasan5%

Demand

Bird Deterrents for Outside search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.1×

Search terms

Top Bird Deterrents for Outside search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bird deterrents for outside534K/yr
  • bird repellent223K/yr
  • bird deterrent217K/yr
  • bird repellent devices outdoor135K/yr
  • pigeon repellent101K/yr
  • bird deterrents for outside patio82K/yr
  • woodpecker deterrent for house159K/yr
  • reflective bird deterrent51K/yr
  • pigeon deterrent72K/yr
  • bird reflectors to keep birds away54K/yr

Reviews and returns

What reviews say buyers love and hate about Bird Deterrents for Outside

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall28%−0.73

Did not work perfectly

no results

DID NOT WORK

Pest/Insect Control19%+0.47

It does not keep squirrels away

Does not work for pests

Not an Effective Pest Deterrent

Assembly/Installation7%+0.28

Annoying to assemble

Difficult to assemble

Very very difficult to put together

Value For Money5%

A little pricey

a bit expensive

Overpriced

Quality-Overall4%+0.70

cheap quality

Poor quality control

Low quality

Love

Pest/Insect Control20%+0.47

I highly recommend this repellent

Very effective repellent

It keeps birds and squirrels and other rodents away

Quality-Overall13%+0.70

Excellent Product

Good quality parts

Good quality and easy to assemble

Advertised Vs Actual Product8%+0.77

As described

As advertised

Better than expected

Assembly/Installation8%+0.28

Easy install

Easily assembled

Easy to put up

Value For Money5%

Excellent value for money

Money well spent

fair price

Return

1.8% Return rate 34% Fixable by listing

Functionality-Overall21%▆████▇

Did not work perfectly

no results

DID NOT WORK

Size-Overall18%█▆▆▆▅▆

Very big

The holes are very small

Too Small

Assembly/Installation12%▅▆▆▇██

Annoying to assemble

Difficult to assemble

Very very difficult to put together

Advertised Vs Actual Product11%█▇████

Very misleading description

Description is inaccurate

not as described

Defective Material/Parts6%▆▆█▇▇▇

FAQ

Common Bird Deterrents for Outside questions

Answered from the same tracked data.