Pool Lights

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +381.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.5M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

+381.9%

Conversion, latest week

2.7%

Market size, estimated

$5.5Ma year

Peak month

June18.2× the quietest month

Top search term

pool lights1.0M searches a year

Listings sell for $48.82 on average, from $8.95 to $236.80. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At $48.82 that is $49K to $61K a year per listing.

Average price

$48.82inside the $15 to $100 sweet spot

Price range

$8.95–$236.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,000–1,250

Revenue per listing a year

$49K–$61K

Returns

2.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #80 within Parts & Accessories. It carries 510 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

98%

Out of stock, average day

11.5%

Average rank

#80in Parts & Accessories

Average rating

3.90 starsAmazon United States average 4.42 stars

Average reviews

510per listing

Listings tracked

58

40 products launched here in the last 12 months. 36 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

40

Successful launches

36Amazon's first-year sales bar

Average brand age

34 months