Zimasilk Mulberry Silk Pillowcase

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

1.5%

Market size, estimated

$48Ka year

Peak month

December2.6× the quietest month

Top search term

22 momme mulberry silk pillowcase22K searches a year

Listings sell for $29.70 on average, from $17.85 to $49.36. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $29.70 that is $3K to $7K a year per listing.

Average price

$29.70inside the $15 to $100 sweet spot

Price range

$17.85–$49.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

3.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #81 within Sheets & Pillowcases. It carries 15,884 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#81in Sheets & Pillowcases

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

15,884per listing

Listings tracked

16

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months