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yellowstone blanket

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 24Conversion 20Competition 60Returns 88Price range 95Avg price 95Brand share 0Review moat 78Quality gap 43

Avg price

Incredible$32.95

avg listing price — sweet spot $15–$100

Price range

Incredible$18.50–$47.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Review moat

Great435.47

avg incumbent reviews — the moat a new listing must climb

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$10K

$10K/yr · 19K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, yellowstone blanket is a $10K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

yellowstone blanket market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$8K–$16K
units × avg price
Conversion rate
1.6%
Avg BSR
#6,237
Page quality
0%
Prime
94%
Sponsored
82%
Out of stock
9.3%
Avg brand age
38 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 100%

Open market

0%

  • Northwest58%
  • LOGOVISION16%
  • Wrangler16%
  • Silver Buffalo8%
  • Paramount2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.7% search growth over the last 90 days.
9K7KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 15.4×

Top yellowstone blanket search terms

  • yellowstone blanket16K/yr
  • yellowstone throw blanket2K/yr
  • yellowstone blanket throw62/yr
All search terms

Top yellowstone blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3978%$79312%$1K16%$2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about yellowstone blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel40%

“its very soft”

Quality-Overall18%

“Excellent quality and the cutest pattern”

Warmth12%

“keeps you warm and comfy”

Print Quality4%

“The print is exactly as pictured and its breathable”

Gifting Purpose4%

“a great present”

Color4%

“The color is beautiful”

Comfort-Overall3%

“Super snuggly”

Size-Overall3%

“Its a great size”

Durability2%

“It seems to hold up well”

Value For Money2%

“Well worth the money”

What buyers complain about

Size-Overall36%

“the sizing is definitely wrong”

Thickness21%

“Nice blanket, wish it would have been a bit thicker”

Value For Money11%

“Not worth the money”

Thin7%

“Very thin”

Warmth7%

“not real warm”

Quality-Overall4%

“Quality is over price”

Top return reasons

Size-Overall34%
Color16%
Thin13%
Thickness10%
Material Quality9%
Value For Money6%
Stitch/Finish/Polish4%
Display Colors3%
Advertised Vs Actual Product2%
Design-Overall2%

Common questions

Is yellowstone blanket profitable to sell on Amazon United States?
The niche generates $10K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.7%. Flapen's verdict: Skip it (42/100).
How competitive is the yellowstone blanket niche?
5 brands and 10 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in yellowstone blanket?
Top complaints mined from reviews: Size-Overall, Thickness, Value For Money. The return rate is 1.4%.
When does demand for yellowstone blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 15.4× the quietest.
What does it cost to enter the yellowstone blanket niche?
Listings span $18.50–$47.62; the average listing price is $32.95 (sweet spot $15–$100). The average incumbent carries 435 reviews — the moat a new listing must climb.