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Yellow Duvet Cover

Maybe

Products sell for $45.24 on average, inside the sweet spot. But buyers convert on only 1.1% of searches, so Yellow Duvet Cover is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 49
Market size
$67K/yr130K searches / yr
90-day growth
+27.4%search demand this quarter
Competition
32%top-5 click share · 32 brands · 38 sellers

Flapen Score

Yellow Duvet Cover against its category

The dotted line is the Home & Kitchen average. Past it, Yellow Duvet Cover is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yellow Duvet Cover market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Duvet Cover 130K times last year and spent an estimated $67K. The top 5 brands take 47% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
+27.4%
Conversion, latest week
1.1%
Market size, estimated
$67Ka year
Peak month
July2.2× the quietest month
Top search term
yellow duvet cover43K searches a year

02 · Price

A sale here is worth $45.24.

Listings sell for $45.24 on average, from $17.69 to $72.68. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $45.24 that is $0 to $5K a year per listing.

Average price
$45.24inside the $15 to $100 sweet spot
Price range
$17.69–$72.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
6.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #136 within Duvet Covers & Sets. It carries 6,714 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
12.2%
Average rank
#136in Duvet Covers & Sets
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
6,714per listing
Listings tracked
56

04 · Newcomers

1 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Yellow Duvet Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

32 rising

Sellers

38

Top-5 brand share

47%

Top 20: 92%

Top-5 click share

32%

Top 20: 69%

Open market

48%

  • Brand 116%
  • Brand 29%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Yellow Duvet Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Yellow Duvet Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yellow duvet cover43K/yr
  • yellow duvet cover queen22K/yr
  • butter yellow duvet cover15K/yr
  • yellow duvet cover king11K/yr
  • yellow duvet8K/yr
  • yellow striped duvet cover7K/yr
  • duvet cover yellow7K/yr
  • yellow duvet cover full6K/yr
  • light yellow duvet cover5K/yr
  • mustard yellow duvet cover6K/yr

Reviews and returns

What reviews say buyers love and hate about Yellow Duvet Cover

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Soft Feel”
28%of negative reviews mention “Color”
6.7%of orders come back
“Maybe they sent me the wrong color”
A buyer, on “Color”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Yellow Duvet Cover questions

Answered from the same tracked data.