Yellow Couch
MaybeThe top 5 brands take only 18% of clicks. But buyers convert on only 0.1% of searches, so Yellow Couch is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 4951
- Market size
- $167K/yr324K searches / yr
- 90-day growth
- -0.7%search demand this quarter
- Competition
- 14%top-5 click share · 122 brands · 147 sellers
Flapen Score
Yellow Couch against its category
The dotted line is the Home & Kitchen average. Past it, Yellow Couch is stronger. Inside it, weaker.
Market
The Yellow Couch market on Amazon at a glance
Shoppers on Amazon United States searched for Yellow Couch 324K times last year and spent an estimated $167K. The top 5 brands take 18% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 324K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.
- Searches, last 12 months
- 324K
- Growth, 90 days vs prior 90
- -0.7%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $167Ka year
- Peak month
- August1.2× the quietest month
- Top search term
- yellow couch80K searches a year
02 · Price
A sale here is worth $427.69.
Listings sell for $427.69 on average, from $9.83 to $1499.82. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $427.69 that is $0 to $43K a year per listing.
- Average price
- $427.69above the $15 to $100 sweet spot
- Price range
- $9.83–$1499.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$43K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 15% ship with Prime. On an average day, 32.1% of listings are out of stock. The average listing ranks #2,078 within Living Room Furniture. It carries 360 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 15%
- Out of stock, average day
- 32.1%
- Average rank
- #2,078in Living Room Furniture
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 360per listing
- Listings tracked
- 177
04 · Newcomers
33 of last year's 87 launches cleared the first-year sales bar.
87 products launched here in the last 12 months. 33 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 87
- Successful launches
- 33Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Yellow Couch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 14% of clicks. An open shelf where new products get seen.
Brands
122 rising
Sellers
147
Top-5 brand share
18%
Top 20: 49%
Top-5 click share
14%
Top 20: 34%
Open market
79%
- Brand 14%
- Brand 24%
- Brand 34%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Yellow Couch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Yellow Couch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yellow couch80K/yr
- purple sofa43K/yr
- yellow sofa38K/yr
- brown velvet couch17K/yr
- gold couch18K/yr
- turquoise couch13K/yr
- gold sofa12K/yr
- velvet furniture11K/yr
- velvet love seat14K/yr
- velvet loveseat sofa10K/yr
Reviews and returns
What reviews say buyers love and hate about Yellow Couch
We read the reviews and the return reasons for every product selling here.
“TOO small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yellow Couch questions
Answered from the same tracked data.









