Wooden Step Stool

Shoppers searched for this 826K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $483K a year.

Searches, last 12 months

826K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

1.9%

Market size, estimated

$483Ka year

Peak month

August2.1× the quietest month

Top search term

wooden step stool207K searches a year

Listings sell for $31.11 on average, from $13.69 to $59.56. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $31.11 that is $3K to $8K a year per listing.

Average price

$31.11inside the $15 to $100 sweet spot

Price range

$13.69–$59.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

2.6%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #395 within Kids' Furniture. It carries 897 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

99%

Out of stock, average day

3.2%

Average rank

#395in Kids' Furniture

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

897per listing

Listings tracked

72

19 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

6Amazon's first-year sales bar

Average brand age

36 months