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Wooden Fan

Maybe

Products sell for $47.43 on average, inside the sweet spot. But shoppers spend an estimated $82K a year here, so Wooden Fan is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$82K/yr56K searches / yr
90-day growth
+79.7%search demand this quarter
Competition
59%top-5 click share · 15 brands · 18 sellers

Flapen Score

Wooden Fan against its category

The dotted line is the Home & Kitchen average. Past it, Wooden Fan is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Fan market on Amazon at a glance

Shoppers on Amazon United States searched for Wooden Fan 56K times last year and spent an estimated $82K. The top 5 brands take 75% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +79.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+79.7%
Conversion, latest week
3.1%
Market size, estimated
$82Ka year
Peak month
July8.2× the quietest month
Top search term
wooden fans23K searches a year

02 · Price

A sale here is worth $47.43.

Listings sell for $47.43 on average, from $10.03 to $95.34. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $47.43 that is $0 to $5K a year per listing.

Average price
$47.43inside the $15 to $100 sweet spot
Price range
$10.03–$95.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #265 within Decorative Folding Fans. It carries 329 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
85%
Out of stock, average day
0.0%
Average rank
#265in Decorative Folding Fans
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
329per listing
Listings tracked
20

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Wooden Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

18

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

21%

  • Brand 136%
  • Brand 219%
  • Brand 311%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Wooden Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 8.2×

Search terms

Top Wooden Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden fans23K/yr
  • wooden fans bulk11K/yr
  • wood fans bulk6K/yr
  • wood fans9K/yr
  • abanicos de madera5K/yr
  • wooden fans for wedding4K/yr

Reviews and returns

What reviews say buyers love and hate about Wooden Fan

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Strength”
3.8%of orders come back
“So fragile”
A buyer, on “Strength”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wooden Fan questions

Answered from the same tracked data.