wooden bunny
Skip itSoft demand (-91.0% this quarter) — this niche doesn't clear our bar today.
Brand share
Incredible27%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$17.96avg listing price — sweet spot $15–$100
Price range
Great$6.05–$44.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good564.15avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$64K$64K/yr · 365K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-91.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, wooden bunny is a $64K/yr Amazon United States market (365K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Skip it — 45/100.
Data updated Aug 1, 2026 · scored weekly · How we score niches
wooden bunny market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $108K–$144K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #2,849
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 82%
- Out of stock
- 16.3%
- Avg brand age
- 26 months
- Avg seller age
- 141 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
78 falling
Sellers
102
Top-5 brand share
27%
Top 20: 58%
Top-5 click share
23%
Top 20: 51%
Open market
70%
- Toymany7%
- Creative Co-Op6%
- Totsmile5%
- LEGIFO5%
- Schleich4%
- MAOMIA4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -91.0% search growth over the last 90 days.Peak months: Feb, Mar, Apr · busiest ÷ quietest = 17.2×
Top wooden bunny search terms
- bunny figurines48K/yr
- bunny statue31K/yr
- bunny figurine22K/yr
- rabbit decor for the home22K/yr
- spring mantle decor29K/yr
- wooden bunny22K/yr
- spring mantel decor23K/yr
- farmhouse spring decor18K/yr
- rabbits decor11K/yr
- bunnies figurines15K/yr
Top wooden bunny products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Toymany 12PCS Easter Bunny Figures Toys for Kids Rabbit Figures Farm Animal Toy for Cake Toppers Party Favors for Toddlers
Toymany$15.764.8★1,035 rev
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.764.6★60 rev
LEGIFO Bunny Decor Yard Decorations Outdoor Set of 3 Bunny Decorations for Home Garden Outdoor Statues Easter Rabbit Figurines mom Gifts
LEGIFO$23.594.6★1,321 rev
Schleich Farm World Farm Animal Toys for Boys and Girls Ages 3 and Above Bunny Rabbit Toy
Schleich$8.014.8★384 rev
7 Pcs Rabbit Figures for Kids Animal Toys Set Cake Toppers Rabbit Fairy Garden Miniature Figurines Collection Playset for Christmas Birthday Gift Desk Decorations
MAOMIA$9.564.7★404 rev
Newest
by launch date
Lonyin Bunny Indoor/Outdoor Garden Statue Rabbit Figurines Yard Statues
Lonyin Deco$15.9240 rev
YimiBloss Bunny Decor 10 Garden Yard Rabbit Statue Outdoor Decorations Set
YimiBloss$39.6125 rev
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.7660 rev
Easter Bunny Figurines 3PCS White Resin Rabbit Decor with Hand-Carved Texture Cute Easter Bunnies Collectables for Home Spring Tabletop Centerpiece Tiered Tray Shelf (White)
GHOSTMAGIC$9.5131 rev
Awleynz 2Pcs Unfinished Wood Rabbit Statue Easter Blank Wood Rabbit Decor Rustic Bunny Model DIY Sculpture for Home Office Decor
Awleynz$9.155 rev
Trending
90-day click momentumYimiBloss Bunny Decor 10 Garden Yard Rabbit Statue Outdoor Decorations Set
YimiBloss$39.614.5★
Lonyin Bunny Indoor/Outdoor Garden Statue Rabbit Figurines Yard Statues
Lonyin Deco$15.924.7★
Awleynz 2Pcs Unfinished Wood Rabbit Statue Easter Blank Wood Rabbit Decor Rustic Bunny Model DIY Sculpture for Home Office Decor
Awleynz$9.155.0★
7 Pcs Rabbit Figures for Kids Animal Toys Set Cake Toppers Rabbit Fairy Garden Miniature Figurines Collection Playset for Christmas Birthday Gift Desk Decorations
MAOMIA$9.564.7★
Totsmile Realistic 14 PCS Easter Bunny Figurines Rabbit Animal Figures Toys
Totsmile$17.764.6★
What buyers say about wooden bunny
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Quality”
“this fits in”
“Cute design”
“Worth it”
“Better than Expected”
“Color is accurate”
“has good brightness”
“Cute gift”
“The plastic is durable”
“it doesnt feel too light and cheap either”
What buyers complain about
“Small rabbits”
“Not great quality control”
“Wouldn't recommend for the price”
“Picture is misleading”
“Broke very easily”
“Darker grey than expected”
“Strong unpleasant odor”
“breakable just by looking at them”
“not very bright”
“This would make it thicker”
Top return reasons
Common questions
- Is wooden bunny profitable to sell on Amazon United States?
- The niche generates $64K/yr across 94 tracked products. 3 of 29 products launched in the last 360 days are still selling. 90-day search growth is -91.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the wooden bunny niche?
- 78 brands and 102 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 27% of demand.
- What do buyers complain about in wooden bunny?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 4.3%.
- When does demand for wooden bunny peak?
- Demand peaks in Feb–Mar–Apr; the busiest month runs 17.2× the quietest.
- What does it cost to enter the wooden bunny niche?
- Listings span $6.05–$44.96; the average listing price is $17.96 (sweet spot $15–$100). The average incumbent carries 564 reviews — the moat a new listing must climb.