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Wood Card Table

Fail

Buyers convert on only 0.7% of searches, so Wood Card Table is a Fail.

Flapen Score
38
38 / 100
Ranks 9,504 of 11,240 Home & Kitchen niches · −11 vs the category median of 49
Market size
$158K/yr157K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
52%top-5 click share · 21 brands · 104 sellers

Flapen Score

Wood Card Table against its category

The dotted line is the Home & Kitchen average. Past it, Wood Card Table is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wood Card Table market on Amazon at a glance

Shoppers on Amazon United States searched for Wood Card Table 157K times last year and spent an estimated $158K. The top 5 brands take 72% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.

Searches, last 12 months
157K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
0.7%
Market size, estimated
$158Ka year
Top search term
wooden folding tables dining18K searches a year

02 · Price

A sale here is worth $139.45.

Listings sell for $139.45 on average, from $16.66 to $475.50. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $139.45 that is $0 to $14K a year per listing.

Average price
$139.45above the $15 to $100 sweet spot
Price range
$16.66–$475.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$14K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #163 within Dining Room Furniture. It carries 4,727 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
57%
Out of stock, average day
3.6%
Average rank
#163in Dining Room Furniture
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
4,727per listing
Listings tracked
30

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
36 months

Products

Top Wood Card Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

104

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

52%

Top 20: 89%

Open market

24%

  • Brand 147%
  • Brand 211%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Wood Card Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.5× · 11 of 12 months tracked

Search terms

Top Wood Card Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden folding tables dining18K/yr
  • wood card table23K/yr
  • wooden card table14K/yr
  • wooden card tables8K/yr
  • wooden foldable table6K/yr
  • wood folding card table10K/yr
  • small wooden folding table6K/yr
  • foldable table wood6K/yr
  • nice folding table6K/yr
  • wooden folding tables6K/yr

Reviews and returns

What reviews say buyers love and hate about Wood Card Table

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Strength”
12%of negative reviews mention “Strength”
2.9%of orders come back
“Not sturdy”
A buyer, on “Strength”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wood Card Table questions

Answered from the same tracked data.