Wolfgang Puck Cookware
FailThe top 5 products take 89% of clicks, so Wolfgang Puck Cookware is a Fail.
- Flapen Score
- 28 / 100Ranks 10,839 of 11,240 Home & Kitchen niches · −21 vs the category median of 4928
- Market size
- $126K/yr101K searches / yr
- 90-day growth
- -3.4%search demand this quarter
- Competition
- 89%top-5 click share · 5 brands · 31 sellers
Flapen Score
Wolfgang Puck Cookware against its category
The dotted line is the Home & Kitchen average. Past it, Wolfgang Puck Cookware is stronger. Inside it, weaker.
Market
The Wolfgang Puck Cookware market on Amazon at a glance
Shoppers on Amazon United States searched for Wolfgang Puck Cookware 101K times last year and spent an estimated $126K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- -3.4%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $126Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- wolfgang puck cookware49K searches a year
02 · Price
A sale here is worth $149.62.
Listings sell for $149.62 on average, from $29.84 to $264.94. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $149.62 that is $0 to $15K a year per listing.
- Average price
- $149.62above the $15 to $100 sweet spot
- Price range
- $29.84–$264.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$15K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #165 within Cookware Sets. It carries 5,343 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 89%
- Out of stock, average day
- 19.2%
- Average rank
- #165in Cookware Sets
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 5,343per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Wolfgang Puck Cookware products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
31
Top-5 brand share
96%
Top 20: 96%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Brand 153%
- Brand 234%
- Brand 35%
- Brand 44%
- Brand 52%
- Brand 62%
Demand
Wolfgang Puck Cookware search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Wolfgang Puck Cookware search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wolfgang puck cookware49K/yr
- wolfgang puck21K/yr
- wolfgang puck bistro collection7K/yr
- cuisinart 17 piece stainless steel cookware set5K/yr
- wolfgang puck stainless steel cookware3K/yr
- wolf gang puck pots and pans5K/yr
- cuisinart 17 piece cookware set6K/yr
- wolfgang puck pots and pans3K/yr
- 17 piece cuisinart cookware set1K/yr
Reviews and returns
What reviews say buyers love and hate about Wolfgang Puck Cookware
We read the reviews and the return reasons for every product selling here.
“Sticking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wolfgang Puck Cookware questions
Answered from the same tracked data.









