Wok

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.8M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

2.3%

Market size, estimated

$4.8Ma year

Peak month

December1.9× the quietest month

Top search term

wok1.9M searches a year

Listings sell for $50.25 on average, from $22.63 to $135.46. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,000 to 2,500 of them. At $50.25 that is $101K to $126K a year per listing.

Average price

$50.25inside the $15 to $100 sweet spot

Price range

$22.63–$135.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,000–2,500

Revenue per listing a year

$101K–$126K

Returns

4.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #48 within Pots & Pans. It carries 2,485 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#48in Pots & Pans

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

2,485per listing

Listings tracked

32

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

57 months