Witch Decor
MaybeThe top 5 brands take only 22% of clicks. But buyers convert on only 0.6% of searches, so Witch Decor is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 4954
- Market size
- $63K/yr662K searches / yr
- 90-day growth
- +16.5%search demand this quarter
- Competition
- 22%top-5 click share · 97 brands · 124 sellers
Flapen Score
Witch Decor against its category
The dotted line is the Home & Kitchen average. Past it, Witch Decor is stronger. Inside it, weaker.
Market
The Witch Decor market on Amazon at a glance
Shoppers on Amazon United States searched for Witch Decor 662K times last year and spent an estimated $63K. The top 5 brands take 22% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 662K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 662K
- Growth, 90 days vs prior 90
- +16.5%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $63Ka year
- Peak month
- September6.1× the quietest month
- Top search term
- apothecary decor102K searches a year
02 · Price
A sale here is worth $15.60.
Listings sell for $15.60 on average, from $6.97 to $71.74. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.60 that is $0 to $2K a year per listing.
- Average price
- $15.60inside the $15 to $100 sweet spot
- Price range
- $6.97–$71.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,783 within Decorative Signs & Plaques. It carries 1,610 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 99%
- Out of stock, average day
- 4.3%
- Average rank
- #1,783in Decorative Signs & Plaques
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 1,610per listing
- Listings tracked
- 100
04 · Newcomers
3 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 12
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Witch Decor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
97 falling
Sellers
124
Top-5 brand share
22%
Top 20: 47%
Top-5 click share
22%
Top 20: 46%
Open market
75%
- Brand 18%
- Brand 26%
- Brand 34%
- Brand 42%
- Brand 52%
- Brand 62%
Demand
Witch Decor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 6.1×
Search terms
Top Witch Decor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- apothecary decor102K/yr
- practical magic decor66K/yr
- tarot decor43K/yr
- wiccan decor69K/yr
- pagan decor62K/yr
- mystical decor40K/yr
- witchy kitchen37K/yr
- witchy office decor29K/yr
- witchcraft decor35K/yr
- astrology decor33K/yr
Reviews and returns
What reviews say buyers love and hate about Witch Decor
We read the reviews and the return reasons for every product selling here.
“It's small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Witch Decor questions
Answered from the same tracked data.









