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Wings of Fire Birthday Decorations

Maybe

The average product has only 64 reviews. But shoppers spend an estimated $41K a year here, so Wings of Fire Birthday Decorations is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 49
Market size
$41K/yr61K searches / yr
90-day growth
+0.1%search demand this quarter
Competition
46%top-5 click share · 19 brands · 20 sellers

Flapen Score

Wings of Fire Birthday Decorations against its category

The dotted line is the Home & Kitchen average. Past it, Wings of Fire Birthday Decorations is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wings of Fire Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Wings of Fire Birthday Decorations 61K times last year and spent an estimated $41K. The top 5 brands take 67% of clicks. Demand peaks in Jan–May. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
+0.1%
Conversion, latest week
4.4%
Market size, estimated
$41Ka year
Peak month
May2.4× the quietest month
Top search term
wings of fire birthday decorations27K searches a year

02 · Price

A sale here is worth $15.17.

Listings sell for $15.17 on average, from $6.45 to $28.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $15.17 that is $2K to $4K a year per listing.

Average price
$15.17inside the $15 to $100 sweet spot
Price range
$6.45–$28.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #2,387 within Party Packs. It carries 64 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
8.9%
Average rank
#2,387in Party Packs
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
64per listing
Listings tracked
27

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
25 months

Products

Top Wings of Fire Birthday Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

20

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

46%

Top 20: 92%

Open market

27%

  • Brand 136%
  • Brand 210%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Wings of Fire Birthday Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, May · busiest ÷ quietest = 2.4×

Search terms

Top Wings of Fire Birthday Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wings of fire birthday decorations27K/yr
  • wings of fire party decorations15K/yr
  • wings of fire birthday8K/yr
  • wings of fire party6K/yr
  • wings of fire party favors6K/yr

Reviews and returns

What reviews say buyers love and hate about Wings of Fire Birthday Decorations

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Table cloth is very very small”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Wings of Fire Birthday Decorations questions

Answered from the same tracked data.