Window Scarf
FailShoppers spend an estimated $32K a year here, so Window Scarf is a Fail.
- Flapen Score
- 35 / 100Ranks 10,079 of 11,240 Home & Kitchen niches · −14 vs the category median of 4935
- Market size
- $32K/yr261K searches / yr
- 90-day growth
- -13.7%search demand this quarter
- Competition
- 47%top-5 click share · 21 brands · 32 sellers
Flapen Score
Window Scarf against its category
The dotted line is the Home & Kitchen average. Past it, Window Scarf is stronger. Inside it, weaker.
Market
The Window Scarf market on Amazon at a glance
Shoppers on Amazon United States searched for Window Scarf 261K times last year and spent an estimated $32K. The top 5 brands take 69% of clicks. Demand peaks in Nov. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 261K
- Growth, 90 days vs prior 90
- -13.7%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $32Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- window scarf76K searches a year
02 · Price
A sale here is worth $18.55.
Listings sell for $18.55 on average, from $6.14 to $36.24. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.55 that is $0 to $2K a year per listing.
- Average price
- $18.55inside the $15 to $100 sweet spot
- Price range
- $6.14–$36.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 8.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #726 within Window Treatments. It carries 2,552 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 91%
- Out of stock, average day
- 4.3%
- Average rank
- #726in Window Treatments
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 2,552per listing
- Listings tracked
- 33
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Window Scarf products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
32
Top-5 brand share
69%
Top 20: 99%
Top-5 click share
47%
Top 20: 87%
Open market
27%
- Brand 124%
- Brand 222%
- Brand 39%
- Brand 48%
- Brand 56%
- Brand 65%
Demand
Window Scarf search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top Window Scarf search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- window scarf76K/yr
- window scarf valance40K/yr
- curtain scarf20K/yr
- window scarf valance extra long20K/yr
- curtain scarf for windows17K/yr
- window scarves15K/yr
- sheer window scarf12K/yr
- scarf curtains for windows13K/yr
- scarf valance12K/yr
- window swags and scarves8K/yr
Reviews and returns
What reviews say buyers love and hate about Window Scarf
We read the reviews and the return reasons for every product selling here.
“NOT the same as in photo & poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Window Scarf questions
Answered from the same tracked data.









