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Wild One Birthday Decorations Girl

Fail

Shoppers spend an estimated $19K a year here, so Wild One Birthday Decorations Girl is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$19K/yr100K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
38%top-5 click share · 34 brands · 36 sellers

Flapen Score

Wild One Birthday Decorations Girl against its category

The dotted line is the Home & Kitchen average. Past it, Wild One Birthday Decorations Girl is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wild One Birthday Decorations Girl market on Amazon at a glance

Shoppers on Amazon United States searched for Wild One Birthday Decorations Girl 100K times last year and spent an estimated $19K. The top 5 brands take 46% of clicks. Demand peaks in Jul–Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
0.9%
Market size, estimated
$19Ka year
Peak month
August3.1× the quietest month
Top search term
wild one birthday decorations girl84K searches a year

02 · Price

A sale here is worth $20.89.

Listings sell for $20.89 on average, from $7.65 to $34.10. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.89 that is $0 to $2K a year per listing.

Average price
$20.89inside the $15 to $100 sweet spot
Price range
$7.65–$34.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #3,968 within Party Packs. It carries 258 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#3,968in Party Packs
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
258per listing
Listings tracked
38

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Wild One Birthday Decorations Girl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

36

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

38%

Top 20: 82%

Open market

49%

  • Brand 113%
  • Brand 212%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Wild One Birthday Decorations Girl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 3.1×

Search terms

Top Wild One Birthday Decorations Girl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wild one birthday decorations girl84K/yr
  • safari birthday decorations girl7K/yr
  • wild one girl birthday decorations5K/yr
  • wild one birthday girl3K/yr

Reviews and returns

What reviews say buyers love and hate about Wild One Birthday Decorations Girl

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“Really low quality stitching”
A buyer, on “Quality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wild One Birthday Decorations Girl questions

Answered from the same tracked data.