Wifi Electric Blanket
FailDemand is soft, at -71.6% this quarter, so Wifi Electric Blanket is a Fail.
- Flapen Score
- 31 / 100Ranks 10,607 of 11,240 Home & Kitchen niches · −18 vs the category median of 4931
- Market size
- $30K/yr45K searches / yr
- 90-day growth
- -71.6%search demand this quarter
- Competition
- 55%top-5 click share · 10 brands · 14 sellers
Flapen Score
Wifi Electric Blanket against its category
The dotted line is the Home & Kitchen average. Past it, Wifi Electric Blanket is stronger. Inside it, weaker.
Market
The Wifi Electric Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Wifi Electric Blanket 45K times last year and spent an estimated $30K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -71.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- -71.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $30Ka year
- Peak month
- December15.6× the quietest month
- Top search term
- smart blanket5K searches a year
02 · Price
A sale here is worth $100.16.
Listings sell for $100.16 on average, from $30.52 to $166.73. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $100.16 that is $0 to $10K a year per listing.
- Average price
- $100.16above the $15 to $100 sweet spot
- Price range
- $30.52–$166.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.5% of listings are out of stock. The average listing ranks #287 within Bed Blankets. It carries 2,288 reviews at 4.20 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 100%
- Out of stock, average day
- 33.5%
- Average rank
- #287in Bed Blankets
- Average rating
- 4.20 starsAmazon United States average 4.42 stars
- Average reviews
- 2,288per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Wifi Electric Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sunbeam LoftTec Wi-Fi Connected Heated Blanket Electric Blanket 10 Heat Settings King Size Slate Gray
- Price
- $122.71
- Rating
- 4.1/5
- Reviews
- 1,047
- Age
- 4y ago

Bedsure Portable Heated Wearable Blanket Hoodie - Faux Cashmere Electric Blanket with 20000mAh Battery Pack Cordless USB Heated Throw Winter Gifts for Women 4 Heat Levels & 4 Timers 22x43 Grey
- Price
- $107.52
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 9mo ago

Beautyrest Heated Electric Blanket for Cold Weather Fast Heating Wi-Fi Heated Blanket Voice Command Alexa Compatible Auto Shut Off Virtually Zero EMF 20 Heat Setting UL Certified Queen Taupe
- Price
- $125.60
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 2y ago

Beautyrest Heated Electric Blanket for Cold Weather Fast Heating Wi-Fi Heated Blanket Voice Command Alexa Compatible Auto Shut Off Virtually Zero EMF 20 Heat Setting UL Certified King Gray
- Price
- $136.75
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 2y ago

Beautyrest Heated Electric Blanket for Cold Weather Fast Heating Wi-Fi Heated Blanket Voice Command Alexa Compatible Auto Shut Off Virtually Zero EMF 20 Heat Setting UL Certified King Taupe
- Price
- $125.40
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 2y ago
Trending
estimated 90-day click momentum
Brookstone Electric Heated Comfort Plush Herringbone Blanket w/ 10 Heat Settings - Adjustable Timer - Dryer Safe - F/Q Blanket - Charcoal
- Price
- $115.74
- Rating
- 4.4/5
- Reviews
- 100
- Age
- 8mo ago

Sealy Electric Blanket Queen Size Flannel & Sherpa Heated Blanket 10 Heat Settings Auto Shut Off Machine Washable Light Grey 84 x 90 Inch
- Price
- $103.08
- Rating
- 4.4/5
- Reviews
- 3,869
- Age
- 1y ago

Bedsure Portable Heated Wearable Blanket Hoodie - Faux Cashmere Electric Blanket with 20000mAh Battery Pack Cordless USB Heated Throw Winter Gifts for Women 4 Heat Levels & 4 Timers 22x43 Grey
- Price
- $107.52
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 9mo ago

Sunbeam Polyester Wi-Fi Connected Mattress Pad Electric Blanket 10 Heat Settings Full Size
- Price
- $64.82
- Rating
- 4.2/5
- Reviews
- 1,411
- Age
- 4y ago

Sealy Electric Blanket Queen Size Flannel & Sherpa Heated Blanket with 10 Heating Levels & 1-12 Hours Auto Shut Off Machine Washable Grey 84 x 90 Inch
- Price
- $102.47
- Rating
- 4.4/5
- Reviews
- 3,869
- Age
- 4y ago
Newest
by launch date
GarveeHome Queen Heated Comforter Electric Blanket 90*90 Waffle Weave Heating Blanket with Wireless LCD Controller 6 Heat Levels & 2-10H Time Settings UL Certified Grey
- Price
- $85.59
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 8mo ago

Brookstone Electric Heated Comfort Plush Herringbone Blanket w/ 10 Heat Settings - Adjustable Timer - Dryer Safe - F/Q Blanket - Charcoal
- Price
- $115.74
- Rating
- 4.4/5
- Reviews
- 100
- Age
- 8mo ago

Bedsure Portable Heated Wearable Blanket Hoodie - Faux Cashmere Electric Blanket with 20000mAh Battery Pack Cordless USB Heated Throw Winter Gifts for Women 4 Heat Levels & 4 Timers 22x43 Grey
- Price
- $107.52
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 9mo ago

Sealy Electric Blanket Queen Size Flannel & Sherpa Heated Blanket 10 Heat Settings Auto Shut Off Machine Washable Light Grey 84 x 90 Inch
- Price
- $103.08
- Rating
- 4.4/5
- Reviews
- 3,869
- Age
- 1y ago

Sunbeam Royal Ultra Fleece Heated Electric Blanket King Size 90 x 100 12 Heat Settings 12-Hour Selectable Auto Shut-Off Fast Heating Machine Washable Warm and Cozy Indigo
- Price
- $83.88
- Rating
- 4.0/5
- Reviews
- 3,145
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
14
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 97%
Open market
7%
- Beautyrest35%
- Sunbeam31%
- Bedsure16%
- Homemate4%
- Sealy3%
- Westinghouse3%
- Open — no brand owns it (4 brands, 7%)
Demand
Wifi Electric Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 15.6×
Search terms
Top Wifi Electric Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- smart blanket5K/yr
- wifi electric blanket9K/yr
- bluetooth electric blanket6K/yr
- wifi heated blanket9K/yr
- bluetooth heated blanket6K/yr
- smart heated blanket5K/yr
- smart electric blanket5K/yr
Reviews and returns
What reviews say buyers love and hate about Wifi Electric Blanket
We read the reviews and the return reasons for every product selling here.
“uneven heating”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wifi Electric Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









