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wicker bar stools

Skip it

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 17Growth 23Conversion 2Competition 94Returns 39Price range 8Avg price 38Brand share 90Review moat 92Quality gap 53

Competition

Great21%

top-5 click share — an open shelf

Review moat

Great159.11

avg incumbent reviews — the moat a new listing must climb

Brand share

Great45%

top-5 brand share — no brand owns this niche

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.9%

return rate — above 5% kills the launch gate

Avg price

Okay$249.94

avg listing price — sweet spot $15–$100

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Market size

Bad$68K

$68K/yr · 171K searches

Price range

Bad$32.95–$900.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, wicker bar stools is a $68K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jan–Feb–Aug–Sep. Verdict: Skip it — 45/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

wicker bar stools market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$62K–$125K
units × avg price
Conversion rate
0.2%
Avg BSR
#872
Page quality
0%
Prime
31%
Sponsored
86%
Out of stock
13.5%
Avg brand age
35 months
Avg seller age
188 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

63 falling

Sellers

99

Top-5 brand share

45%

Top 20: 75%

Top-5 click share

21%

Top 20: 44%

Open market

49%

  • TYBOATLE12%
  • DUHOME9%
  • Nathan James9%
  • PURPLE LEAF8%
  • bali & pari6%
  • STHOUYN6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.
23K18KSpike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Aug, Sep · busiest ÷ quietest = 2.8×

Top wicker bar stools search terms

  • rattan stool25K/yr
  • rattan bar stools set of 419K/yr
  • seagrass bar stools18K/yr
  • wicker bar stools set of 212K/yr
  • wicker barstools10K/yr
  • serena and lily bar stools9K/yr
  • wicker bar stools set of 412K/yr
  • wicker bar stools set of 39K/yr
  • cane back counter stool6K/yr
  • black rattan bar stools6K/yr
All search terms

Top wicker bar stools products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$5K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about wicker bar stools

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Adorable and good quality”

Assembly/Installation15%

“Assembly was easy”

Strength11%

“Nice and sturdy”

Comfort-Overall11%

“Beautiful and comfortable”

Value For Money5%

“Worth it”

Design-Overall4%

“The design is modern”

Size-Overall3%

“Great size”

Advertised Vs Actual Product3%

“just as advertised”

Cushion3%

“The seat cushions”

Height3%

“WOW, these are impressive counter height chairs”

What buyers complain about

Assembly/Installation15%

“Assembly issues”

Color9%

“am realizing that the wicker is way darker than it appears in the photos”

Quality-Overall7%

“Horrible quality chairs”

Size-Overall7%

“Short seats”

Comfort-Overall4%

“They are not comfy chairs”

Alignment3%

“then the holes don't seem to match up correctly where you are supposed to insert screws”

Strength3%

“I feel like they might not be super strong”

Height3%

“then I realized that I ordered the wrong height”

Advertised Vs Actual Product3%

“Nothing like the photos”

Cushion3%

“the cushion is not designed to be comfortable”

Top return reasons

Color25%
Size-Overall18%
Height7%
Advertised Vs Actual Product6%
Defective Material/Parts5%
Comfort-Overall5%
Quality-Overall5%
Wood Quality4%
Material Quality4%
Cushion3%

Common questions

Is wicker bar stools profitable to sell on Amazon United States?
The niche generates $68K/yr across 135 tracked products. 19 of 34 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (45/100).
How competitive is the wicker bar stools niche?
63 brands and 99 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 45% of demand.
What do buyers complain about in wicker bar stools?
Top complaints mined from reviews: Assembly/Installation, Color, Quality-Overall. The return rate is 3.9%.
When does demand for wicker bar stools peak?
Demand peaks in Jan–Feb–Aug–Sep; the busiest month runs 2.8× the quietest.
What does it cost to enter the wicker bar stools niche?
Listings span $32.95–$900.79; the average listing price is $249.94 (sweet spot $15–$100). The average incumbent carries 159 reviews — the moat a new listing must climb.