Wicked Pillow

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -50.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

48K

Growth, 90 days vs prior 90

-50.0%

Conversion, latest week

1.1%

Market size, estimated

$11Ka year

Top search term

wicked pillow24K searches a year

Listings sell for $21.71 on average, from $10.73 to $32.54. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.71 that is $0 to $2K a year per listing.

Average price

$21.71inside the $15 to $100 sweet spot

Price range

$10.73–$32.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.5%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #4,171 within Sheets & Pillowcases. It carries 1,247 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#4,171in Sheets & Pillowcases

Average rating

4.72 starsAmazon United States average 4.42 stars

Average reviews

1,247per listing

Listings tracked

15

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months