Wicked Cupcake Toppers

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -54.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

-54.8%

Conversion, latest week

7.4%

Market size, estimated

$41Ka year

Top search term

wicked cupcake toppers52K searches a year

Listings sell for $9.80 on average, from $4.70 to $14.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.80 that is $980 to $2K a year per listing.

Average price

$9.80under the $15 to $100 sweet spot

Price range

$4.70–$14.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$980–$2K

Returns

5.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.4% of listings are out of stock. The average listing ranks #1,600 within Cake Decorating Supplies. It carries 60 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

21.4%

Average rank

#1,600in Cake Decorating Supplies

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

60per listing

Listings tracked

21

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

17 months