Whoopie Pie Pan
FailShoppers spend an estimated $27K a year here, so Whoopie Pie Pan is a Fail.
- Flapen Score
- 42 / 100Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 4942
- Market size
- $27K/yr33K searches / yr
- 90-day growth
- +11.1%search demand this quarter
- Competition
- 63%top-5 click share · 13 brands · 25 sellers
Flapen Score
Whoopie Pie Pan against its category
The dotted line is the Home & Kitchen average. Past it, Whoopie Pie Pan is stronger. Inside it, weaker.
Market
The Whoopie Pie Pan market on Amazon at a glance
Shoppers on Amazon United States searched for Whoopie Pie Pan 33K times last year and spent an estimated $27K. The top 5 brands take 74% of clicks. Demand peaks in Jul–Nov. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 5.7% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +11.1%
- Conversion, latest week
- 5.7%
- Market size, estimated
- $27Ka year
- Peak month
- November1.9× the quietest month
- Top search term
- whoopie pie pan28K searches a year
02 · Price
A sale here is worth $14.54.
Listings sell for $14.54 on average, from $6.78 to $24.67. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $14.54 that is $1K to $4K a year per listing.
- Average price
- $14.54under the $15 to $100 sweet spot
- Price range
- $6.78–$24.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Muffin & Cupcake Pans. It carries 1,281 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #115in Muffin & Cupcake Pans
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 1,281per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Whoopie Pie Pan products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 4, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tiawudi Muffin Top Pan 12 Cavity Cupcake Pan 3 Inch Nonstick Bakeware for Eggs Cornbread Cookies Whoopie Pies and Yorkshire Pudding Set of 2
- Price
- $18.91
- Rating
- 4.8/5
- Reviews
- 515
- Age
- 2y ago

HONGBAKE Mini Muffin Top Pan for Baking Premium 12 Cavity Small Whoopie Pie Pan Nonstick Yorkshire Pudding Pan for Pansuffin Moon Pie Cookies Dishwasher Safe and Easy to Clean
- Price
- $9.46
- Rating
- 4.5/5
- Reviews
- 547
- Age
- 4y ago

Wilton Gold Non-Stick Muffin Top Pan Stainless Steel 11 x 16 in.
- Price
- $24.67
- Rating
- 4.8/5
- Reviews
- 8,365
- Age
- 14y ago

Walfos Silicone Whoopie Pie Baking Pans 3 Pcs Non-Stick Muffin Top Pan. Food Grade and BPA Free Silicone Great for Muffin Eggs Tarts and More Dishwasher Safe
- Price
- $9.68
- Rating
- 4.6/5
- Reviews
- 4,730
- Age
- 5y ago

Tiawudi Muffin Top Pan 12 Cavity Cupcake Pan 3 Inch Nonstick Bakeware for Eggs Cornbread Cookies Whoopie Pies and Yorkshire Pudding
- Price
- $12.25
- Rating
- 4.8/5
- Reviews
- 515
- Age
- 2y ago
Trending
estimated 90-day click momentum
TeamFar Muffin Top Pan 2 PCS 6 Cavity Stainless Steel Shallow Cupcake Pan
- Price
- $14.08
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 4mo ago

Sakolla 3 Pack Muffin Top Pans 6 Cavities Silicone Egg Molds for Breakfast Sandwiches Whoopie Pies Hamburger Bun English Muffins Tarts Corn Bread (Brick Red)
- Price
- $6.78
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 1y ago

Wrenbury Nonstick Whoopie Pie Pan 12-Cup for Muffin Top - Carbon Steel Shallow Baking Tray for Macarons Cookies Yorkshire Puddings Cornbread & Burger Buns
- Price
- $20.28
- Rating
- 4.6/5
- Reviews
- 434
- Age
- 7mo ago

Webake Non-Stick Muffin Top Pan for Baking Egg Bites Whoopie Pies Cookies Yorkshire Pudding Heavy Gauge Carbon Steel Set of 2
- Price
- $20.07
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 8mo ago

Tiawudi Muffin Top Pan 12 Cavity Cupcake Pan 3 Inch Nonstick Bakeware for Eggs Cornbread Cookies Whoopie Pies and Yorkshire Pudding
- Price
- $12.25
- Rating
- 4.8/5
- Reviews
- 515
- Age
- 2y ago
Newest
by launch date
TeamFar Muffin Top Pan 2 PCS 6 Cavity Stainless Steel Shallow Cupcake Pan
- Price
- $14.08
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 4mo ago

Wrenbury Nonstick Whoopie Pie Pan 12-Cup for Muffin Top - Carbon Steel Shallow Baking Tray for Macarons Cookies Yorkshire Puddings Cornbread & Burger Buns
- Price
- $20.28
- Rating
- 4.6/5
- Reviews
- 434
- Age
- 7mo ago

Webake Non-Stick Muffin Top Pan for Baking Egg Bites Whoopie Pies Cookies Yorkshire Pudding Heavy Gauge Carbon Steel Set of 2
- Price
- $20.07
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 8mo ago

E-far 12-Cavity Muffin Top Pan Stainless Steel Shallow Cupcake Pan for Yorkshire Pudding Eggs Whoopie Pie Cornbread Non-toxic & Dishwasher Safe
- Price
- $13.32
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 9mo ago

Sakolla 3 Pack Muffin Top Pans 6 Cavities Silicone Egg Molds for Breakfast Sandwiches Whoopie Pies Hamburger Bun English Muffins Tarts Corn Bread (Brick Red)
- Price
- $6.78
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 flat
Sellers
25
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
19%
- Tiawudi29%
- HONGBAKE15%
- Wilton12%
- Walfos9%
- Yomvzake9%
- Wrenbury7%
Demand
Whoopie Pie Pan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov · busiest ÷ quietest = 1.9×
Reviews and returns
What reviews say buyers love and hate about Whoopie Pie Pan
We read the reviews and the return reasons for every product selling here.
“Sticking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Whoopie Pie Pan questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









