Whitewash Nightstand
MaybeThe top 5 products take only 16% of clicks. But buyers convert on only 0.4% of searches, so Whitewash Nightstand is a Maybe.
- Flapen Score
- 51 / 100Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 4951
- Market size
- $65K/yr121K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 16%top-5 click share · 78 brands · 99 sellers
Flapen Score
Whitewash Nightstand against its category
The dotted line is the Home & Kitchen average. Past it, Whitewash Nightstand is stronger. Inside it, weaker.
Market
The Whitewash Nightstand market on Amazon at a glance
Shoppers on Amazon United States searched for Whitewash Nightstand 121K times last year and spent an estimated $65K. The top 5 brands take 38% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.
- Searches, last 12 months
- 121K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $65Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- antique white nightstand25K searches a year
02 · Price
A sale here is worth $119.90.
Listings sell for $119.90 on average, from $23.46 to $484.67. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $119.90 that is $0 to $12K a year per listing.
- Average price
- $119.90above the $15 to $100 sweet spot
- Price range
- $23.46–$484.67
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$12K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #4,035 within Nightstands. It carries 520 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 42%
- Out of stock, average day
- 12.4%
- Average rank
- #4,035in Nightstands
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 520per listing
- Listings tracked
- 166
04 · Newcomers
37 of last year's 64 launches cleared the first-year sales bar.
64 products launched here in the last 12 months. 37 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 64
- Successful launches
- 37Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Whitewash Nightstand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 16% of clicks. An open shelf where new products get seen.
Brands
78 falling
Sellers
99
Top-5 brand share
38%
Top 20: 70%
Top-5 click share
16%
Top 20: 39%
Open market
59%
- Brand 112%
- Brand 28%
- Brand 38%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Whitewash Nightstand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Whitewash Nightstand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- antique white nightstand25K/yr
- rustic white nightstand11K/yr
- farm house night stand set 212K/yr
- black farmhouse nightstand10K/yr
- whitewash nightstand11K/yr
- distressed white nightstand9K/yr
- white washed nightstand6K/yr
- rustic oak nightstand9K/yr
- modern farmhouse nightstand set of 27K/yr
- white rustic nightstand6K/yr
Reviews and returns
What reviews say buyers love and hate about Whitewash Nightstand
We read the reviews and the return reasons for every product selling here.
“Pretty small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Whitewash Nightstand questions
Answered from the same tracked data.









