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White Twin Xl Sheets

Fail

The top 5 brands take 100% of clicks, so White Twin Xl Sheets is a Fail.

Filters Trending
Flapen Score
42
42 / 100
Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 49
Market size
$49K/yr42K searches / yr
90-day growth
+255.8%search demand this quarter
Competition
93%top-5 click share · 5 brands · 9 sellers

Flapen Score

White Twin Xl Sheets against its category

The dotted line is the Home & Kitchen average. Past it, White Twin Xl Sheets is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Twin Xl Sheets market on Amazon at a glance

Shoppers on Amazon United States searched for White Twin Xl Sheets 42K times last year and spent an estimated $49K. All 5 brands take every click. Demand peaks in Jun–Jul–Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +255.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+255.8%
Conversion, latest week
5.8%
Market size, estimated
$49Ka year
Peak month
August9.3× the quietest month
Top search term
white twin xl sheets16K searches a year

02 · Price

A sale here is worth $20.15.

Listings sell for $20.15 on average, from $11.06 to $32.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $20.15 that is $10K to $15K a year per listing.

Average price
$20.15inside the $15 to $100 sweet spot
Price range
$11.06–$32.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
500–750
Revenue per listing a year
$10K–$15K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Kids' Bedding. It carries 296,007 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Kids' Bedding
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
296,007per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top White Twin Xl Sheets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 156%
  • Brand 230%
  • Brand 37%
  • Brand 44%
  • Brand 53%

Demand

White Twin Xl Sheets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 9.3×

Search terms

Top White Twin Xl Sheets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white twin xl sheets16K/yr
  • white sheets twin xl12K/yr
  • twin xl white sheets7K/yr
  • twin xl sheets white4K/yr
  • white bed sheets twin xl3K/yr

Reviews and returns

What reviews say buyers love and hate about White Twin Xl Sheets

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Soft Feel”
21%of negative reviews mention “Thickness”
2.7%of orders come back
“Thin, cheap”
A buyer, on “Thickness”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Twin Xl Sheets questions

Answered from the same tracked data.