White Stand
MaybeThe top 5 products take only 13% of clicks. But buyers convert on only 1.0% of searches, so White Stand is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 4952
- Market size
- $121K/yr179K searches / yr
- 90-day growth
- -0.1%search demand this quarter
- Competition
- 13%top-5 click share · 94 brands · 124 sellers
Flapen Score
White Stand against its category
The dotted line is the Home & Kitchen average. Past it, White Stand is stronger. Inside it, weaker.
Market
The White Stand market on Amazon at a glance
Shoppers on Amazon United States searched for White Stand 179K times last year and spent an estimated $121K. The top 5 brands take 27% of clicks. Demand peaks in Aug. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.
- Searches, last 12 months
- 179K
- Growth, 90 days vs prior 90
- -0.1%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $121Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- white end tables48K searches a year
02 · Price
A sale here is worth $68.67.
Listings sell for $68.67 on average, from $15.58 to $236.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $68.67 that is $0 to $7K a year per listing.
- Average price
- $68.67inside the $15 to $100 sweet spot
- Price range
- $15.58–$236.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #2,338 within Nightstands. It carries 1,978 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 76%
- Out of stock, average day
- 6.3%
- Average rank
- #2,338in Nightstands
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 1,978per listing
- Listings tracked
- 169
04 · Newcomers
36 of last year's 44 launches cleared the first-year sales bar.
44 products launched here in the last 12 months. 36 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 44
- Successful launches
- 36Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top White Stand products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Furologee End Table with Charging Station Nightstand with Fabric Drawers Side Tables with USB Ports & Outlets Night Stand with Storage Shelf & Hooks for Living Room/Bedroom White
- Price
- $35.25
- Rating
- 4.4/5
- Reviews
- 3,663
- Age
- 3y ago

VECELO End Table Set of 2 Bedside Table 24 Tall Living Room End Tables X-Design Reinforced Nightstands Side Table with 3-Tier Storage Shelves for Small Spaces Office Bathroom Bedroom White
- Price
- $60.50
- Rating
- 4.6/5
- Reviews
- 263
- Age
- 8mo ago

FROMJBEST End Tables Living Room Set of 2 End White Table with Charging Station Side Table Nightstand for Bedroom 3 Tier End Table with Storage Shelf for Living Room White
- Price
- $116.46
- Rating
- 4.5/5
- Reviews
- 2,247
- Age
- 2y ago

Furinno Just Turn-N-Tube Open Storage Nightstand 1 Pack 3-Tier White/White
- Price
- $17.16
- Rating
- 4.6/5
- Reviews
- 3,176
- Age
- 3y ago

White LED Nightstand Modern Night Stand for Bedroom Bedside Table with 2 Wood Drawers End Side Table
- Price
- $56.25
- Rating
- 4.2/5
- Reviews
- 940
- Age
- 2y ago
Trending
estimated 90-day click momentum
FurniXpress White Nightstand with Charging Station 24H 2 Drawers & Shelf
- Price
- $95.12
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 3mo ago

AWASEN White Nightstand Small Side Table with Drawer for Living Room Farmhouse End Bedside Table with Spindle Wood Legs for Bedroom Office White
- Price
- $54.52
- Rating
- 4.4/5
- Reviews
- 122
- Age
- 7mo ago

VECELO End Table Set of 2 Bedside Table 24 Tall Living Room End Tables X-Design Reinforced Nightstands Side Table with 3-Tier Storage Shelves for Small Spaces Office Bathroom Bedroom White
- Price
- $60.50
- Rating
- 4.6/5
- Reviews
- 263
- Age
- 8mo ago

Somdot Tall Dresser for Bedroom 5 Drawers Nightstand Vertical Storage Tower Unit Night Stand Furniture with Fabric Drawer Organizer in Bedside Hallway Entryway Kids Room Closet White Leather
- Price
- $47.77
- Rating
- 4.5/5
- Reviews
- 659
- Age
- 1y ago

SONGMICS BELLAH Collection - Nightstand with Charging Station and App-Controlled Adjustable LED Lights Bed Side Table 3 Drawers and 1 Open Shelf Modern Cloud White and Snow White ULGS303WH01S
- Price
- $38.76
- Rating
- 4.3/5
- Reviews
- 1,673
- Age
- 7mo ago
Newest
by launch date
FurniXpress White Nightstand with Charging Station 24H 2 Drawers & Shelf
- Price
- $95.12
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 3mo ago

YIGOBUY 3 Drawer Nightstand Modern Bedroom Storage Night Stand
- Price
- $78.27
- Rating
- 4.3/5
- Reviews
- 255
- Age
- 6mo ago

SONGMICS BELLAH Collection - Nightstand with Charging Station and App-Controlled Adjustable LED Lights Bed Side Table 2 Drawers and 1 Open Shelf Modern Cloud White and Snow White ULGS302WH01S
- Price
- $33.40
- Rating
- 4.3/5
- Reviews
- 1,673
- Age
- 7mo ago

SONGMICS BELLAH Collection - Nightstand with Charging Station and App-Controlled Adjustable LED Lights Bed Side Table 3 Drawers and 1 Open Shelf Modern Cloud White and Snow White ULGS303WH01S
- Price
- $38.76
- Rating
- 4.3/5
- Reviews
- 1,673
- Age
- 7mo ago

AWASEN White Nightstand Small Side Table with Drawer for Living Room Farmhouse End Bedside Table with Spindle Wood Legs for Bedroom Office White
- Price
- $54.52
- Rating
- 4.4/5
- Reviews
- 122
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 13% of clicks, no more. An open shelf where new products get seen.
Brands
94 rising
Sellers
124
Est. top-5 brand share
27%
Top 20: 61%
Est. top-5 click share
13%
Top 20: 35%
Open market
69%
- Furinno9%
- Furnulem6%
- Furologee5%
- Yoobure4%
- Somdot4%
- Yaheetech3%
Demand
White Stand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top White Stand search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- white end tables48K/yr
- white stand38K/yr
- white tall nightstand16K/yr
- white 3 drawer nightstand10K/yr
- end tables white9K/yr
- small white side table for bedroom8K/yr
- tall nightstand white9K/yr
- white led nightstand8K/yr
- 3 drawer white nightstand6K/yr
- white 2 drawer nightstand5K/yr
Reviews and returns
What reviews say buyers love and hate about White Stand
We read the reviews and the return reasons for every product selling here.
“Way to short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Stand questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









