White Silk Sheets
FailShoppers spend an estimated $48K a year here, so White Silk Sheets is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $48K/yr98K searches / yr
- 90-day growth
- +18.0%search demand this quarter
- Competition
- 58%top-5 click share · 12 brands · 16 sellers
Flapen Score
White Silk Sheets against its category
The dotted line is the Home & Kitchen average. Past it, White Silk Sheets is stronger. Inside it, weaker.
Market
The White Silk Sheets market on Amazon at a glance
Shoppers on Amazon United States searched for White Silk Sheets 98K times last year and spent an estimated $48K. The top 5 brands take 78% of clicks. Demand peaks in Aug–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- +18.0%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $48Ka year
- Peak month
- August2.1× the quietest month
- Top search term
- white silk sheets43K searches a year
02 · Price
A sale here is worth $24.25.
Listings sell for $24.25 on average, from $14.15 to $59.61. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $24.25 that is $2K to $6K a year per listing.
- Average price
- $24.25inside the $15 to $100 sweet spot
- Price range
- $14.15–$59.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #139 within Sheets & Pillowcases. It carries 10,370 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 9.8%
- Average rank
- #139in Sheets & Pillowcases
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 10,370per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top White Silk Sheets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
16
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
15%
- Brand 130%
- Brand 220%
- Brand 311%
- Brand 49%
- Brand 59%
- Brand 67%
- Open — no brand owns it (6 brands, 15%)
Demand
White Silk Sheets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.1×
Search terms
Top White Silk Sheets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white silk sheets43K/yr
- white satin sheets19K/yr
- white silk sheets queen9K/yr
- white satin sheets queen6K/yr
- white silk sheets full6K/yr
- silk white sheets5K/yr
- white silk bed sheets4K/yr
- silk sheets white4K/yr
- white silk sheet3K/yr
Reviews and returns
What reviews say buyers love and hate about White Silk Sheets
We read the reviews and the return reasons for every product selling here.
“this is not a good material save your money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Silk Sheets questions
Answered from the same tracked data.









