white roses
Skip itHigh returns (6.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$23.07avg listing price — sweet spot $15–$100
Price range
Great$7.94–$95.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great60%top-5 brand share — no brand owns this niche
Market size
Good$584K$584K/yr · 767K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,781.46avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.8%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, white roses is a $584K/yr Amazon United States market (767K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May. Verdict: Skip it — 47/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
white roses market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- $577K–$692K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #735
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 6.9%
- Avg brand age
- 32 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
27
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
54%
Top 20: 93%
Open market
34%
- Floroom21%
- Hananona11%
- InnoGear11%
- Hawesome9%
- Rowfad8%
- Cherica7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.3% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.8×
Top white roses search terms
- white roses223K/yr
- lings moments flowers149K/yr
- white roses artificial flowers106K/yr
- fake white roses51K/yr
- white rose37K/yr
- lings moment artificial flowers19K/yr
- artificial white roses23K/yr
- rosas blancas artificiales21K/yr
- white artificial roses19K/yr
- white flower centerpieces for tables14K/yr
Top white roses products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Floroom Artificial Flowers 25pcs Real Looking Ivory Foam Fake Roses with Stems for DIY Wedding Bouquets White Bridal Shower Centerpieces Arrangements Party Tables Decorations
Floroom$12.714.8★22,480 rev
Hananona 50 Pcs Artificial Roses in Bulk Fake Velvet Silk Roses Realistic Rose for Wedding Centerpieces Flower Arrangement Home Decor (50 White)
Hananona$38.364.6★917 rev
Hawesome 12PCS Artificial Silk Flowers Realistic Roses Bouquet Long Stem for Home Wedding Decoration Party (White 6 Flowers 6 Buds)
Hawesome$13.124.4★7,233 rev
Rowfad 60 Pcs Artificial Roses Bulk Velvet Silk White Roses White Roses for Wedding Centerpieces Bridal Bouquet Mohters Day Valentines Day Home Decor (60 White)
Rowfad$38.554.6★545 rev
InnoGear 50 Pcs White Roses Artificial Flowers Fake Velvet Silk Rose Bulk Faux Flower for Mothers Gift Decoration DIY Wedding Centerpieces Proposal Bridal Bouquets Party Floral Decor (50 White)
InnoGear$30.204.6★376 rev
Newest
by launch date
VevlaGreo 25Pcs Artificial Flowers Foam Fake Roses Ivory White with Stems for DIY Wedding Bouquets White Bridal Shower Centerpieces Arrangements Party Tables Decorations and Home Decorations
VevlaGreo$12.3535 rev
Artificial Flowers 14 Pcs White Roses & Lilies Fake Flowers White Flowers Artificial Flowers Bulk Long Stem Fake Flowers Bouquet Get Well Gifts for Women Easter Table Decor Gifts for Girlfriend
FancyPlus$10.5990 rev
Cherica 50Pcs White Roses Artificial Flowers with StemsFake Roses Bouquet Fake Flowers BulkSilk Velvet Roses for Wedding Centerpieces Arrangement Baby Shower Birthday Home Decor Gifts
Cherica$25.24143 rev
Auihiay 14PCS White Roses Artificial Flowers Velvet Silk Faux Roses
Auihiay$15.83238 rev
Siyaluens 9 Pcs Foam Fake Roses with Stems Artificial Flowers for Wedding
Siyaluens$7.94165 rev
Trending
90-day click momentumVevlaGreo 25Pcs Artificial Flowers Foam Fake Roses Ivory White with Stems for DIY Wedding Bouquets White Bridal Shower Centerpieces Arrangements Party Tables Decorations and Home Decorations
VevlaGreo$12.354.6★
Cherica 50Pcs White Roses Artificial Flowers with StemsFake Roses Bouquet Fake Flowers BulkSilk Velvet Roses for Wedding Centerpieces Arrangement Baby Shower Birthday Home Decor Gifts
Cherica$25.244.6★
JUSTOYOU 30PCS Artificial Roses Silk Flowers in Bulk Realistic White Fake Roses for Wedding Decorations Home Decor Centerpieces Indoor Floral Arrangements
JUSTOYOU$19.224.5★
Artificial Flowers 14 Pcs White Roses & Lilies Fake Flowers White Flowers Artificial Flowers Bulk Long Stem Fake Flowers Bouquet Get Well Gifts for Women Easter Table Decor Gifts for Girlfriend
FancyPlus$10.594.6★
Siyaluens 9 Pcs Foam Fake Roses with Stems Artificial Flowers for Wedding
Siyaluens$7.944.7★
What buyers say about white roses
What buyers praise and complain about, mined from review topics.What buyers love
“These flower are great quality”
“the color is accurate and they look and feel real”
“Good price”
“Theyre also the perfect size”
“As advertised”
“Soft and look realistic”
“Easy to use”
“Great look”
“Cute little decor for our home :”
“Feels super durable”
What buyers complain about
“Cheaply made”
“The blooms are like small buds”
“it has some plastic smell to it”
“like a hard plastic”
“Color description not correct”
“out of shape”
“Color description not correct”
“Who ever assembled them did a poor job”
“Flimsy”
“Strands of glue hanging everywhere and very visible gobs of glue in the branches and stems”
Top return reasons
Common questions
- Is white roses profitable to sell on Amazon United States?
- The niche generates $584K/yr across 26 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the white roses niche?
- 20 brands and 27 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in white roses?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Smell. The return rate is 6.8% — above our launch gate.
- When does demand for white roses peak?
- Demand peaks in May; the busiest month runs 1.8× the quietest.
- What does it cost to enter the white roses niche?
- Listings span $7.94–$95.22; the average listing price is $23.07 (sweet spot $15–$100). The average incumbent carries 3,781 reviews — the moat a new listing must climb.