White Pillow Cases Standard 4 Pack

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $249K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

13.1%

Market size, estimated

$249Ka year

Peak month

July1.3× the quietest month

Top search term

white pillow cases set of 499K searches a year

Listings sell for $10.85 on average, from $5.83 to $31.52. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $10.85 that is $22K to $27K a year per listing.

Average price

$10.85under the $15 to $100 sweet spot

Price range

$5.83–$31.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

$22K–$27K

Returns

1.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Sheets & Pillowcases. It carries 45,419 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Sheets & Pillowcases

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

45,419per listing

Listings tracked

13

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months