White Picnic Blanket

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +75.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months

114K

Growth, 90 days vs prior 90

+75.8%

Conversion, latest week

3.7%

Market size, estimated

$116Ka year

Peak month

May6.6× the quietest month

Top search term

white picnic blanket67K searches a year

Listings sell for $27.71 on average, from $9.74 to $39.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $27.71 that is $3K to $7K a year per listing.

Average price

$27.71inside the $15 to $100 sweet spot

Price range

$9.74–$39.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

5.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #169 within Throws. It carries 1,213 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#169in Throws

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,213per listing

Listings tracked

35

21 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

7Amazon's first-year sales bar

Average brand age

36 months