White Knit Blanket

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

+20.7%

Conversion, latest week

1.4%

Market size, estimated

$62Ka year

Peak month

November1.7× the quietest month

Top search term

cream chunky knit throw blanket13K searches a year

Listings sell for $28.59 on average, from $9.99 to $40.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $28.59 that is $3K to $7K a year per listing.

Average price

$28.59inside the $15 to $100 sweet spot

Price range

$9.99–$40.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

4.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #206 within Throws. It carries 1,810 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#206in Throws

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,810per listing

Listings tracked

20

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months