White Fan

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +41.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+41.1%

Conversion, latest week

4.9%

Market size, estimated

$69Ka year

Peak month

August2.9× the quietest month

Top search term

white fans23K searches a year

Listings sell for $44.15 on average, from $6.18 to $101.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $44.15 that is $0 to $4K a year per listing.

Average price

$44.15inside the $15 to $100 sweet spot

Price range

$6.18–$101.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.0%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #65 within Decorative Folding Fans. It carries 17,401 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#65in Decorative Folding Fans

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

17,401per listing

Listings tracked

33

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

32 months