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White Comforter Twin

Maybe

Search demand grew +127.3% this quarter. But the average product has 20,344 reviews to catch up to, so White Comforter Twin is a Maybe.

Filters Trending
Flapen Score
63
63 / 100
Top 5% of 11,240 Home & Kitchen niches · +14 vs the category median of 49
Market size
$298K/yr553K searches / yr
90-day growth
+127.3%search demand this quarter
Competition
29%top-5 click share · 28 brands · 36 sellers

Flapen Score

White Comforter Twin against its category

The dotted line is the Home & Kitchen average. Past it, White Comforter Twin is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Comforter Twin market on Amazon at a glance

Shoppers on Amazon United States searched for White Comforter Twin 553K times last year and spent an estimated $298K. The top 5 brands take 64% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 553K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +127.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $298K a year.

Searches, last 12 months
553K
Growth, 90 days vs prior 90
+127.3%
Conversion, latest week
1.4%
Market size, estimated
$298Ka year
Peak month
July4.5× the quietest month
Top search term
white comforter twin xl106K searches a year

02 · Price

A sale here is worth $38.57.

Listings sell for $38.57 on average, from $15.04 to $91.77. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $38.57 that is $4K to $10K a year per listing.

Average price
$38.57inside the $15 to $100 sweet spot
Price range
$15.04–$91.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$4K–$10K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #125 within Comforters & Sets. It carries 20,344 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#125in Comforters & Sets
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
20,344per listing
Listings tracked
59

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top White Comforter Twin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

28 rising

Sellers

36

Top-5 brand share

64%

Top 20: 96%

Top-5 click share

29%

Top 20: 68%

Open market

31%

  • Brand 122%
  • Brand 215%
  • Brand 311%
  • Brand 48%
  • Brand 58%
  • Brand 65%

Demand

White Comforter Twin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.5×

Search terms

Top White Comforter Twin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white comforter twin xl106K/yr
  • white twin xl comforter81K/yr
  • white twin comforter72K/yr
  • white comforter twin75K/yr
  • twin xl white comforter34K/yr
  • twin white comforter33K/yr
  • white twin xl comforter set16K/yr
  • twin xl comforter white20K/yr
  • white twin comforter set21K/yr
  • white bedding twin xl11K/yr

Reviews and returns

What reviews say buyers love and hate about White Comforter Twin

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Comfort-Overall”
13%of negative reviews mention “Thickness”
2.9%of orders come back
“Its quite thicker then I was expecting”
A buyer, on “Thickness”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common White Comforter Twin questions

Answered from the same tracked data.